Facebook, Google, and Amazon don't use ITIL as such, though there's a decent bit of overlap between ITIL and what they do. They do all have something similar to the ITIL CMDB and CMS in particular. The level of automation required to do things at their scale requires them.
ITIL ® is used by organizations in all industries and sectors, including: large, medium, and small companies; U.S. federal, state, and local governments; and universities. ITIL can benefit any organization that provides an IT service management (ITSM) product or service. As a set of practices that imparts practical...
Let us have a look at some of the major players in various industrial sectors who owe it to ITIL. one of the giants in the entertainment industry has their business spread across 5 divisions in the form of studios, consumer products, media networks, interactive media, themes & resorts.