When running a search engine marketing campaign what goal do you expect to achieve by having conversion tracking on a website?
Answer and Explanation: When running a search engine marketing campaign, businesses expect to achieve online sales by having conversion tracking on their site. Further, conversion tracking shows the number of people who added something to their cart, reached checkout, and actually made a purchase.
What is search engine marketing campaign?
Search engine marketing (SEM) is a digital marketing strategy used to increase the visibility of a website in search engine results pages (SERPs).
What is the most important thing to consider when Optimising a search engine marketing campaign?
Quality Score is arguably the most important metric in search engine marketing.
When using search engine marketing where can you add appear?
Where does it show? The occurrence of your ads differs from one search engine to the other. But all of them come with a small tab that shows that it is a promoted ad to the end-user. When it comes to Yahoo and Bing, the ads will be displayed at the end of the page while Google shows them on top of the list.