The Bachelor of Science in Business Administration (BSBA) degree in Marketing is designed for students already working in the marketing field or those interested in developing a career in: Product development. Brand management. Sales management. Wholesaling.
What is BSBA major in Marketing Management all about?
The Bachelor of Science in Business Administration, major in Marketing Management program produces well-rounded, globally competitive graduates equipped with the knowledge to cover specific areas in marketing, such as marketing research, distribution management, product management, brand management, personal selling, ...
Why do you choose BSBA major in marketing?
A degree in marketing ensures that you know how to communicate effectively and think creatively — invaluable skills in today's job market. In fact, college graduates with strong communication and computer skills have the best career prospects and greater opportunities for career advancement.
What is Marketing Management as a course?
The BSBA course, major in Marketing Management is a program which deals with the nature, scope and role of marketing to make our economy grow and help people attain a decent standard of living. The marketing concepts and specialized activities like marketing research, selling, and product planning and development, etc.
How many years is BSBA major in Marketing Management?
The BSBA in Marketing Management is a four-year program designed to equip students with the knowledge and skills effective for marketing and sales strategies; how a company determines what product or service to sell, how customers and markets are delineated into target demographics and the methods of reaching them.