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Role of marketing in economic development SlideShare


Marketing techniques include choosing target markets through market analysis and market segmentation, as well as understanding consumer behavior and advertising ...

What is the role of marketing in a economic development?

Marketing can also, by playing a developmental role, facilitate the transformation of an economic and social system by helping to control changes in production and demand. Finally, marketing can promote economic development so that it corresponds to a society's values.

What is the role of marketing?

It serves as the face of your company, coordinating and producing all materials representing the business. It is the Marketing Department's job to reach out to prospects, customers, investors and/or the community, while creating an overarching image that represents your company in a positive light.

What is the role of marketing in firm and economy?

Marketing emphasises customer satisfaction as the key to survival and growth of an organisation.It helps to focus the activities of the organisation on fulfilling the needs and wants of customers,by designing the product according to them. This helps to develop brand loyalty and bring prosperity for the firm.