One of the best-known precursors of the modern-day CRM is the Farley File. Developed by Franklin Roosevelt's campaign manager, James Farley, the Farley File was a comprehensive set of records detailing political and personal facts on people FDR and Farley met or were supposed to meet.
About Richard Brock\n\n As a tech-savvy entrepreneurial software CEO, Richard Brock spent 30 years building successful companies focused on industry-changing CRM Solutions, Marketing Automation Solutions, and patent-pending Artificial Intelligence (AI) Applications.