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Introduction to Marketing Syllabus

What is a marketing management course?
The objective of this course is to introduce students to the concepts, analyses, and activities that comprise marketing management, and to provide practice in assessing and solving marketing problems. The course is also a foundation for advanced electives in Marketing as well as other Wharton courses. Segmentation, Targeting, and Positioning.
What are the learning outcomes of the NYU introduction to marketing course?
In addition to the abovementioned learning outcomes, the NYU Introduction to Marketing course has been designed to develop your skills within the specific graduate capability area of critical, analytical and integrative thinking. During this course, our graduates will apply the following;
What is a marketing course at Wharton?
The course is also a foundation for advanced electives in Marketing as well as other Wharton courses. Segmentation, Targeting, and Positioning. How to assess market potential, understand and analyze customer behavior, and focus resources on specific customer segments and against specific competitors.
What is Mktg 뤀1 SY1 Spring 2023?
Introduction to Marketing MKTG- UB9001.SY1 Spring 2023 This course evaluates marketing as a system for the satisfaction of human wants and a catalyst of business activity.

What is a marketing management course?