[PDF] business english advertising

  • What is business advertisement?

    Advertising is a way of marketing your business in order to increase sales or make your audience aware of your products or services.
    Until a customer deals with you directly and actually buys your products or services, your advertising may help to form their first impressions of your business.

  • What are English techniques for advertising?

    Advertising language techniques can include assonance, exaggeration, repetition, rhetorical questions or alliteration.
    A basic example is a brand repeating positive claims about its product at the beginning, middle and end of a video ad.
    Puns are another effective advertising language technique.

  • How do I write a business advertisement?

    The following steps and tips can teach you how to write an effective advertisement:

    1Determine the medium.
    Before you write your advertisement, think about where you want to publish it.     2Identify your audience. 3Create a headline. 4Include a hook. 5Use second person. 6List a problem. 7Share a solution. 8Describe your product.

  • How do I write a business advertisement?

    Tips to improve your business English skills

    1Prioritize.
    You can't learn all the business expressions all at once.     2Select the resources that work for you.
    We all have different learning styles and schedules.     3Prepare. 4Relax. 5Practice. 6Think in English. 7Learn in context. 8Read speeches out loud.

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Cambridge English

encountered in international business can appear in this part



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problems of commercial advertisement translation in business English teaching



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