[PDF] Hotel Brand City Country - France

Ibis Styles

Struggling to maintain position ibis Styles suffers a drop of two spots in the Brand Ranking Index for 2020. Despite positive movement in unaided awareness among leisure travellers, a -5 drop in the same measure among business travellers takes the brand down to 10th place. Strong overall awareness is still largely due to its ‘ibis’ forename, and th...

#=8 Best Western

Strong improvement in the Brand Ranking Index Despite the incredibly turbulent year, Best Western has weathered the brand ranking storm, seeing a very healthy shift in all measures bar leading choice among leisure travellers. These results have led to a healthy three-spot rise in the overall rankings. The encouraging uplift in leading choice measur...

#=8 Kyriad

A stellar performance in 2020 Within a landscape crowded by an established and varied economy provision, Kyriad continues to place well in the Brand Ranking Index. Up two spaces to 8th in an uncertain year shows its resilience in a noisy marketplace. With core measures actually staying static or even in decline, the main influencer, in this case, i...

Ibis Budget

A disappointing fall but maintains a top 10 place A rather disappointing set of results for this economy brand sees a drop of two positions in the Brand Ranking Index, driven by a fairly static set of results. Total awareness among the business travellers is the only marker that has improved, and that by just one point. The French economy market is...

Hilton

Jumps up to 6thplace Hilton improves its ranking. Despite a year fraught with pandemic fallout, this titan of the hotel market has managed to maintain a strong position and an even stronger Brand Margin position, outperforming the average by EUR 7.42 (up from 2019). Positive moves across most awareness measures outweigh the one-point decline in lea...

B&B Hotels

A balanced performance amongst both business and leisure travellers Driven by positive shifts in leading choice measures among both business and leisure travellers, B&B, another strong economy operator, has jumped up one spot to 5th. Unaided awareness remains static and total awareness takes a drop of just one point. Both business and leisure marke...

Campanile

No change for the ever-present economy player This ever-stoic behemoth of the French economy tier has retained its strong position in the Brand Ranking Index for 2020. Despite a slight dip in all measures among business travellers and a static outcome among leisure visitors, the outlook remains positive provided they can weather the undoubted storm...

Novotel

Improvements across most measures There is little movement at this end of the index. Novotel, one of the perennially strong market leaders, remains at number three. Measures among business travellers have marginally improved for leading choice and unaided awareness, showing the resilience of a strong brand. The leisure traveller responses are a lit...

Ibis

Loses out to its sister brand Ibis concedes its number one spot to a sister brand but sits pretty at second in the brand ranking index for 2020. Scores remain essentially static among both business and leisure travellers. With all three ibis brands in the top ten, you can safely assume that the ibis name is achieving maximum awareness with its dome...

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BRAND PRESENTATION

Imagine modern luxury hotels where the essence of each destination is Sofitel Paris Le Faubourg France ... hotels in key cities in > 40 countries.



Chic • Modern • French art de vivre • Joie de vivre

Imagine modern luxury hotels where the essence As the Sofitel Brands create “Magnifique” ... 120 hotels in key cities in > 40 countries.



European Chains & Hotels Report 2019

Jum. II 27 1440 AH spread from countries like Albania with 12 Chain hotels all the way to France ... France. 2% total brand increase. 6% chain hotel increase.



160229_Report_Spanish cities_Final_Version

Brand diversification across all cities: from hostels to 5* hotels 90 million international visitors in 2018 France is the most visited country.



Developments and challenges in the hospitality and tourism sector

country. The hotel and restaurant subsectors analysed in this paper include data and collection and compilation of tourism statistics in all countries ...



Hotel Naming in Russian Cities: An Imprint of Foreign Cultures and

Sha. 27 1443 AH Russia is the biggest country in the world with an area of 17.1 mln sq ... Studying hotel branding is important in contemporary hospitality ...



Public Investment Fund Program: 2021-2025

Jum. II 21 1442 AH a future vision centered on people and nature



Hotels & Chains in Switzerland 2019

Hotel groups with their brands are doing well in the cities and urban from countries like Albania with 12 Chain hotels all the way to France with 3885.



August 2017

The capital's hotel supply is dominated by brand-affiliated hotels representing c. 67% of all hotel rooms. The supply is well balanced between star categories 



BRAND & NETWORK

The Novotel Suites network comprises 32 hotels mostly in city centers in 9 countries: France Germany