[PDF] american eagle supply chain analysis

  • Where does American Eagle get their products from?

    American Eagle (ticker: AEO) designs and retails its merchandise, much of which is manufactured by third-party factories in Asia. About 30% of its goods are imported from China.

  • How is American Eagle products distributed?

    American Eagle Outfitters Place & Distribution Strategy:
    In United States alone company has more than 800 stores. Company owned Aerei brand of stores are present in USA and Canada. Apart from company owned stores, the company also license its merchandise to be sold at third party stores.

  • What are the key factors for success of American Eagle?

    Commitment towards its target customers
    The success of American Eagle is due to a firm emphasis on its clients, according to AEO's worldwide brand president. This entails delivering on design, innovation, comfort, and quality, as well as interacting with customers in ways that go beyond just selling them clothes.
  • American Eagle Outfitters, Inc. operates two distinct lifestyle brands, American Eagle Outfitters and Aerie, both focusing on the 15 — 25-year-old consumer. We believe that our associates are our most valuable assets and we want them to feel motivated and have the freedom to be themselves at work.
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