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I Shop Therefore I Am: The Meaning of Fast and Slow Fashion

I Shop Therefore I Am: The Meaning of Fast and Slow Fashion. Consumption The methods of semi-structured in-depth interviews and thematic analysis.



I Shop Therefore I Am

so doing legitimize the study of shopping as a serious nineteenth century to the present) methods (ethnography



Lœuvre globale de Barbara Kruger et en particulier « I shop

technique expérimentale qui permet de créer une forme de rêverie et d'étrangeté “I shop therefore I am » se présente sous la forme d'une affiche ...



Barbara Kruger Conceptual Image

read “I shop therefore I am” and “Your body is a battleground." techniques; reflect on feedback from their teacher



Untitled

therefore. I am. Barbara Kruger. Untitled (I Shop Therfore I Am). 1987. advertising techniques and images) directly dealt with.



1 Barbara Krugers Conceptual Power: “Signed sealed

https://metamorphosis.coplac.org/index.php/metamorphosis/article/download/197/186



The Visual Language of Consumerism in Contemporary Artworks

kaya Banksy “I Shop Therefore I Am” karya Barbara Kruger



Managing Everyday Life Through a Pandemic: I Shop Therefore I Am

Melika Kordrostami and Elika Kordrostami (2021) "Managing Everyday Life Through a Pandemic: I Shop Therefore I Am"



Fact Sheet -Risky Business Compulsive Buying

Buying things makes me feel better. I'm anxious on days that I don't go shopping. I shop therefore I am - compulsive buying and the search for self.



Russell Belk

Aug 2 2017 Mktg. 7880



Public : 21st Century Guide to Life by Woods Bagot - Issuu

I shop therefore I am The theory of self-verification suggests that individuals have a continuous drive towards defining themselves and have been seen to purchase brands as a tool to express their self-concepts Individuals who are developing their connection to the

  • Color

    When viewing the work, one will recognize the red color instantly. Therefore the main element of design in “I Shop Therefore I Am” is the rectangle. The background of the photograph is blurred to accentuate the red square and the words on it. The index finger of the hand is the most visible of the fingers. It points at the”I” part of the text. This...

  • Text

    The fact that the text “therefore” is placed right at the center of the rectangle and is visibly smaller than other words makes the viewer read the text with a little pause after the “I shop”. This design helps accentuate the second “I”. Having both the Iin relief refers to the person reading and the fact that the reader is considered the most cruc...

  • Consumerism

    Kruger associates his work with the modern consumer-driven society. The catchphrase “I shop therefore I am” was borrowed from the French philosopher Rene Descartes “I think Therefore I am’. The phrase means that provided someone is simply thinking; they are livening a meaningful existence, was sufficient proof that they did exist. Kruger tries to i...

  • Descartes

    By using a subtle wordplay of Descartes’s statement, the artist uses this artwork to question the importance of having material possession but with slight humor and sarcasm. I Shop Therefore I Amdemonstrated one dire consequence of advertising contents such as ones on the cover of Toward a Female Liberation Movement.

  • Supreme

    This artwork is untitled, and just like many other artworks by Kruger and other artists, it invites different interpretations. While it questions the essence of material possessions, and to some extent, attacking consumer brands, luxurious spots, the clothing brand Supreme uses a Barbara Kruger inspired red-and-white design4 as their logo. This act...

What does 'I Shop Therefore I am' mean?

One of Barbara Kruger’s famous works (1990), a photo lithograph printed on a paper shopping bag sums up the growing trend well: ‘I shop, therefore I am’. As one’s appearance and material possessions become more a symbol of wealth and affluence, Chinese are adopting shopping as a major part of their lives.

What is Barbara Kruger's I Shop Therefore I am?

I Shop Therefore I Am (1987) is the work of Barbara Kruger. It became an iconic artwork, being reproduced on items such as shopping bags and other consumer products such as t-shirts. Kruger has often derived images from the mass media and pasted the words over them, particularly in Futura Bold 1. She then uses advertising to design her works.

What is Erving Goffman's 'I Shop Therefore I am'?

Barbara Kruger, 'I Shop Therefore I am' (1990). Erving Goffman explained our purchase behaviour through a theatrical metaphor. He argued that our social interactions are guided by the roles we play in public life. To achieve the desired effect on others, we use a script through the actions we take and the language we speak.

What is the main element of Design in I Shop Therefore I am?

When viewing the work, one will recognize the red color instantly. Therefore the main element of design in “I Shop Therefore I Am” is the rectangle. The background of the photograph is blurred to accentuate the red square and the words on it. The index finger of the hand is the most visible of the fingers.

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