[PDF] adobe experience cloud id service release notes

  • What is Adobe Experience Cloud ID?

    Experience Cloud ID (ECID) is a shared identity namespace used across Adobe Experience Platform and Adobe Experience Cloud applications. ECID provides the foundation for customer identity.
  • What does Adobe Experience Cloud include?

    Adobe Experience Cloud includes a set of analytics, social, advertising, media optimization, targeting, web experience management, journey orchestration and content management products, hosted on Microsoft Azure.
  • What is the difference between ECID and MCID?

    ECID (Experience Cloud ID), also sometimes referred to as MCID (Marketing Cloud ID), is a separate device identifier field which is populated in Adobe Analytics when Analytics is implemented using the Experience Cloud Identity Service. ECID is represented by the mcvisid column in Adobe Analytics data feeds.
  • Follow these steps to implement the ID Service for Adobe Analytics:

    1Download the ID Service code.2Add the Visitor. 3Add your Experience Cloud Organization ID to Visitor. 4Add your tracking servers to Visitor. 5Update your AppMeasurement. 6Add Visitor API code to the page.7(Optional) Configure a grace period.
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Cloud Service

Every enterprise today is looking for a strong foundation for their digital transformation. With the fast evolution of customer experience marketers.

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