[PDF] 5 step concept generation method

Product concept generation steps are as follows:
  1. Understanding the problem.
  2. Researching established solutions.
  3. Brainstorming & ideation.
  4. Assessing the ideas & solutions.
  5. Picking the winner & start working on it.
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  • What is the concept generation method?

    Concept generation is a procedure that begins with a set of customer needs and target specifications and results in an array of product concept design alternatives from which a final design will be selected.

  • What are the steps of conceptual design?

    What are the steps to build a concept design?

    Define the problem or service required. Understand the client, brand, and audience. Research competitors and the industry landscape. Brainstorm with your team. Design and sketch concept drafts. Develop and refine your prototype.

  • What is concept generation and selection method?

    The process involves combining and refining initial concepts to develop better ones Define distinct scenarios based upon users/users – a series of steps to achieve a desired result – the sequence of required information and corresponding actions to satisfy one need, achieve one functional goal.
  • Concept generation is a crucial stage in the marketing process, where you come up with new and original ideas for your products, services, campaigns, or content.
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