[PDF] are podcasts still popular

62% of Americans aged 12 and over have listened to a podcast in 2022, up from 57% in 2021. Podcasts might have once been something of a niche interest, but daily, weekly, and monthly podcast listeners are increasing, and the podcast industry contains a truly enormous range of interests and ideas.
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  • Are podcasts still popular 2023?

    An even more recent study, Jacobs Media's annual survey about the radio broadcasting industry Techsurvey 2023, reported an all-time high of people listening to podcasts at least once a week — going from 21% of respondents in 2019 to 33% in 2023, which is a growth of 12% over the past four years.

  • Does anyone listen to podcasts anymore?

    With podcast listenership at an all-time high, boasting an estimated 82 million listeners in America alone, the medium is ripe for business owners like you.
    People are reaching for podcasts to stay entertained (62%), to keep up-to-date with topics they'd like to follow (54%) and to pass time while multitasking (48%).

  • Are podcasts declining in popularity?

    Monthly listenership to podcasts seems to be declining among the younger generations.
    Statista data shows that 50% of those ages 12 to 34 listened to podcasts monthly in 2022, which is a decline from 56% in 2021.
    Weekly consumption of podcasts has fallen as well.

  • Are podcasts declining in popularity?

    Podcast listening is on the rise.
    But so is the level of competition.
    In fact, there are currently approximately 5 million podcasts (compared to only 550k in 2018).
    This is why podcasters are increasingly on the lookout for new ways to get their shows in front of new listeners.12 jui. 2023

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