[PDF] pestle analysis fashion industry

What does economic profit measure in fashion?

McKinsey Global Fashion Index In this edition of the McKinsey Global Fashion Index, we deepen our exploration of economic profit — a measure of value creation that looks at a company’s profit less its cost of capital, thus taking into account how much each company invested to generate its performance. First, we

Is fashion taking its environmental responsibilities seriously enough?

The global fashion industry is extremely energy- consuming, polluting and wasteful. Despite some modest progress, fashion hasn’t yet taken its environmental responsibilities seriously enough. Next year, fashion players need to swap platitudes and promotional noise for meaningful action and

How can fashion companies benefit from consumer research and analysis?

[They can] get insights on consumer preferences at a much lower cost and with less risk. This also makes it easier for them to make adjustments on design, prices and to streamline operations, and to acquire suffi- cient knowledge before making further steps. This is significant for Asian fashion companies, especially those in China, as

Is it possible to solve the fashion industry's waste problem?

The focus reflects both the scale of the problem and the fact that tangible and measurable solutions are now possible. According to the Ellen MacArthur Foundation, the global fashion industry produces about 53 million tonnes of fibre every year. More than 70 percent of that ends up in landfills or on bonfires.