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Consistency and control Consistent methods, procedures, and terminology Governance and focus Unified commercial entity, strategy and budgets; ease of
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24 oct 2017 · There is now a wealth of advertising and marketing data available and that means brands have few excuses not to target customers in ways that
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ADOBE CAMPAIGN GLOSSARY OF TERMS management and audience sharing with Adobe Marketing Cloud A new mobile- and tablet- friendly UI allows
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This glossary lists key dimensions and metrics found in Adobe Analytics, categorized by type Search this guide to learn more about key dimension/metrics
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from website analytics platforms, crm systems, and business analysis tools Flash ™ Adobe's vector-based rich media file format ( swf) which is used to display
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A form of online marketing that uses advertising technology to target web Adobe Flash is a mixed software platform used for production of animations, rich
[PDF] Glossary of Terms - IAB Canada
Analytics A broad term referring to data analysis; used in PPC (Pay-Per-Click) Software developed by Adobe used to build, generate, and play animated files
[PDF] DOOH Glossary - Interactive Advertising Bureau
Percentage of an addressable target audience reached by a given campaign Adobe® software that is used to manipulate vector and raster graphics, often for
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BRAINBUFFET ACA GLOSSARY FOR ADOBE PREMIERE Target audience - intended viewers, including age, gender, interest and background Resource
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