(1995: 176) two factors influence the desire of consumers to activate action once a need has been identified namely the need has to be sufficiently important
Many factors specificities and characteristics influence the individual in what he is and the consumer in his decision making process
Keywords: - Buying Pattern Consumer decision making
However the result was not totally reliable due to the fact that credible correlation was missing. Key words: consumer behavior
It focuses on the rationale behind common consumer decision making processes and analyses the ways in which marketers can better understand how consumers.
04-Mar-2010 Factors influence consumer purchase decisions of Private Label Food Products ... manufacturing process and ensures that they are safe and ...
It also includes the decision-making process which leads to the act of purchase. Consumer behavior is not only the study of what people consume.
14-Sept-2016 Many factors specificities and characteristics influence the individual in what he is and the consumer in his decision making process ...
Sources for the analysis of factors biasing the con- sumer at purchase decision-making process were gained through a marketing survey. The instrument used to
Consumer behavior refers to the decision-making process in which consumers interact with their environment and the actions they take in the market. It also