A brand associate is responsible for maintaining a brand's reputation. They deal with every activity related to brand promotion. They often have to build market strategies for a brand. They will have to participate in different advertising campaigns to build a positive image for the brand.
A Marketing Associate manages daily administrative tasks, conducts market research, gathers consumer behavior data, creates reports on marketing metrics, assists in organizing promotional events, and coordinates with other teams to create advertising material.
Marketing associates help spread the brand's awareness through various means such as creating email campaigns and scheduling social media blasts. They conduct research on their consumers, competitors, and market and incorporate these into their materials as well. They may also handle the team's administrative tasks.
What does a Marketing Associate do? A Marketing Associate manages daily administrative tasks, conducts market research, gathers consumer behavior data, creates reports on marketing metrics, assists in organizing promotional events, and coordinates with other teams to create advertising material.