Rare brand market goodwood

  • Rare.
    A resource is rare simply if it is not widely possessed by other competitors.
    Of all of the VRIO criteria this is probably the easiest to judge.
    For example, Coke's brand name is valuable but most of Coke's competitors (Pepsi, .
    1. Up, RC) also have widely recognized brand names, making it not that rare
  • There is one BIG rule, the brands have to be RARE - in the words of Wikipedia they have to be: "not widely known and valued for their uncommonness".
    Sometimes the brand is known but not in a certain area of the country.
2022 - back at Goodwood Racecourse We're back with your favourite brands and some new ones between 9am and 4pm on 17th, 18th and 19th November 2022. You can 

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