Product forecasting involves analyzing past trends, market conditions, customer feedback, and other data to determine the likely sales volume of a product when it is launched. Businesses use product forecasting to plan their production and marketing efforts accordingly.
Product forecasting, or demand forecasting, is an essential tool companies use to anticipate customer demand and plan product launches accordingly. It provides critical market insights to help companies make better marketing, distribution, and product development decisions.
What is the projected market size and CAGR of the market?
The global consumer products and retail market is estimated to be valued at US$ 18.18 Trillion in 2021 and is expected to exhibit a CAGR of 7.5% ov...
What are key driving factors in the market?
Growing emphasis on customer experience is expected to drive growth of the market during the forecast period.Read more
What are major restraining factors in the market?
Stringent government regulations on FDI are expected to hinder the market growth over the forecast period.Read more
What prominent opportunities in the market?
Rising investments can present lucrative growth opportunities in the market.Read more
Which segment held dominant position in the market?
The consumer packaged goods held dominant position in the market and accounted for 42.3% share in the market in 2020.Read more
What are key companies operating in the market?
Key players operating in the market are Metro AG, Kroger Company, Carrefour SA, Tesco PLC, Wal-Mart Stores, Inc., Costco Wholesale Corporation, Uni...
Product forecasting is the science of predicting the degree of success a new product will enjoy in the marketplace.
To do this, the forecasting model must take into account such things as product awareness, distribution, price, fulfilling unmet needs and competitive alternatives.