Cross cultural communication and translation skills book pdf

In recent years, under the influence of the Internet, the integration and collision of Chinese and foreign cultures are gradually influenced by multi-cultures

In the original process of Chinese-English translation transformation, its influence also promotes the development of cross-cultural language

CHAPTER 12 - THE CHALLENGES OF CROSS-CULTURAL COMMUNICATION In cross-cultural situations, where language can differ and shared values and expectations may be absent, complex challenges to communication can arise

LANGUAGE DIFFERENCES Often languages have evolved alongside cultures, transmitting and reinforcing cultural values and behaviours

Learning the grammar structures, vocabulary and discourse rules (that is, rules governing opening or closing conversations, taking turns, knowing appropriate topics of conversation and so on) of a shared language is essential to ensuring effective cross-cultural communication