Customer relationship management unisa

  • What is the Unisa program in customer service?

    The Programme in Customer Service teaches students the skills to successfully manage the customer service function in an organisation..

  • The Programme in Customer Service teaches students the skills to successfully manage the customer service function in an organisation.
Purpose: The purpose of this module is to supply students with integrated knowledge of the central areas of Customer Relations Management (CRM). Students will 

What is customer relations management (CRM)?

Purpose: The purpose of this module is to supply students with integrated knowledge of the central areas of Customer Relations Management (CRM)

Students will be able to demonstrate an understanding as to why an organisation should establish and maintain relationships with various stakeholders and how to create value for them

What is the purpose of the Customer Relationship Management course?

Please refer to the timetable for further details

timetabled for year 2022

To teach students the key elements of managing customer relationships, and how to critically evaluate the strategies, metrics and technologies commonly used in customer relationship management systems


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