Data collection through social media

  • How is data collected in social research?

    The two main sources of data in social research are 'people' and 'paper'.
    The responses of questions put to people constitute the major sources of data in social research.
    This source is labeled as primary source of data.
    A large amount of data is already available in the form of 'paper' sources..

  • What do social media companies do with the data they collect?

    Targeted Advertising: Social media platforms allow advertisers to target specific groups of users based on demographic data, such as age, gender, location, interests, and more.
    Advertisers can use this information to create ads that are more relevant and appealing to specific groups of users..

  • Targeted Advertising: Social media platforms allow advertisers to target specific groups of users based on demographic data, such as age, gender, location, interests, and more.
    Advertisers can use this information to create ads that are more relevant and appealing to specific groups of users.
Jan 24, 2022In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Social media data 
Social media data is any type of data that can be gathered through social media. In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Social media data can also refer to data collected from content people post publicly on social media.

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