Online demography meaning

  • What is digital demography?

    \xa9 RyanJLane iStockphoto.com.
    Digital and computational demography is a growing interdisciplinary field that tackles fundamental questions across all domains of demographic research by combining the methods and perspectives of computational sciences, social and behavioral sciences, and statistical learning..

  • Understanding demographics and knowing a brand's audience is an essential tool in building a marketing strategy.
    Demographics are a way of grouping an audience based on data like age, gender and geography.
Demography is the scientific study of human populations primarily with respect to their size, their structure and their development; it takes into account the 
a group of people, for example customers, who are similar in age, social class, etc.: This demographic (young teenagers) is the fastest-growing age group using the site.Online demographic data collection is becoming more common, especially with the convenience and low cost of conducting online surveys. This single-mode method has limitations for simple random samples of the general public, so other strategies such as mixed-mode surveys can be combined for better representation.

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