Descriptive analysis book

Descriptive sensory analyses are the most sophisticated tools in the arsenal of the sensory scientist

These techniques allow the sensory scientist to obtain complete sensory descriptions of products, to identify underlying ingredient and process variables, and/or to determine which sensory attributes are important to acceptance

Descriptive analysis is the most sophisticated of the methods available to the sensory professional

A descriptive test provides word descriptions of products, provides a basis for comparing product similarities and differences, and a basis for determining key sensory attributes that impact consumer preferences

The training phase of most descriptive analysis techniques includes an effort to teach the panel or to have the panel create their own scientific language for the product or product category of interest

Psychologists and anthropologists have argued for years about the interplay between language and perception