Introduction. Behavioral economics (BE) studies the effects of psychological, cognitive, emotional, and social factors on the economic decisions
Behavioral economics (BE) studies the effects of psychological, cognitive, emotional, and social factors on the economic decisions of individuals and institutions. Neuroeconomics—also called decision neuroscience—is the science that studies the principles of how the brain underpins economic and other decisions.
Behavioral economics (BE) studies the effects of psychological, cognitive, emotional, and social factors on the economic decisions of individuals and institutions. Neuroeconomics—also called decision neuroscience—is the science that studies the principles of how the brain underpins economic and other decisions.
Behavioral economics (BE) studies the effects of psychological, cognitive, emotional, and social factors on the economic decisions of individuals and institutions. Neuroeconomics—also called decision neuroscience—is the science that studies the principles of how the brain underpins economic and other decisions.
Behavioral economics experiments record the subject's decisions over various design parameters and use the data to generate formal models that predict performance. Neuroeconomics extends this approach by adding states of the nervous system to the set of explanatory variables.
Interdisciplinary field
Neuroeconomics is an interdisciplinary field that seeks to explain human decision-making, the ability to process multiple alternatives and to follow through on a plan of action.
It studies how economic behavior can shape our understanding of the brain, and how neuroscientific discoveries can guide models of economics.
Interdisciplinary field
Neuroeconomics is an interdisciplinary field that seeks to explain human decision-making, the ability to process multiple alternatives and to follow through on a plan of action.
It studies how economic behavior can shape our understanding of the brain, and how neuroscientific discoveries can guide models of economics.