Orientation on Business. Profitability. Marketing academicians and practitioners have been observing for more than three decades that bu.
8 August 1989. Printed itn U.S.A.. STRATEGIC ORIENTATION OF BUSINESS ENTERPRISES: THE CONSTRUCT
https://www.msi.org/wp-content/uploads/2020/06/MSI_WP_00-116.pdf
Studies have found that those businesses that adopt a more entrepreneurial strategic orientation perform better (e.g. Wiklund
Wiklund
Keywords: interaction orientation; business performance; customer relationship management. 1. Introduction. Prahalad and Ramaswamy proposed that a deeply
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Entrepreneurial Orientation and Business Performance of Women-Owned Small and. Medium Enterprises in Malaysia: Competitive Advantage as a Mediator.
Key words: innovative entrepreneurial orientation proactive entrepreneurial orientation
IJCIET
Service-orientation with the advent of Web services
homann article on capabiliti
https://www.ijbmi.org/papers/Vol(3)12/Version-1/B03120108017.pdf
29-Aug-2020 Business strategy is the key to improve marketing performance antecedent's entrepreneurial orientation and market orientation business ...
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