Ad server meaning






4's/IAB Standard Terms and Conditions Version 3.0 - STANDARD

“Agency” means the advertising agency listed on the applicable IO. “Third Party Ad Server” means a Third Party that will serve and/or track Ads.
IAB As tsandcs FINAL


Server-Side Ad Insertion and OTT Guidance

This document provides further clarification regarding the definition of CTV and OTT as well as further guidance around measurement of digital video ads within 
SSAI and OTT Guidance Public Comment DRAFT


Video Ad Serving Template (VAST) IAB

It must also pass a schema check against the VAST 4.0 XML Schema. Definition (XSD) that is distributed in conjunction with this document. Ad Server.
VAST . Updated April


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3rd Party Ad Serving: The purpose of Ad Serving is to deliver ads to users CPM: Acronym for "cost per thousand" ad impressions
Glossary Formatted





Video Player-Ad Interface Definition (VPAID) - Version 2.0

The Video Ad-Serving Template (VAST) another IAB specification
VPAID Final


video ad serving template (vast)

19 juil. 2012 This means that: • New VAST 3.0 players will continue to render VAST 2.0 ads and also support full backwards compatibility (to the extent ...
VASTv


Server-Side Ad Insertion and OTT Guidance

This document provides further clarification regarding the definition of CTV and OTT as well as further guidance around measurement of digital video ads within 
SSAI and OTT Guidance FINAL


MRC Viewable Ad Impression Measurement Guidelines

30 juin 2014 third party ad server that limits the access of that ad server ... or activity designed to produce fraudulent impressions (see definition.
Viewable Ad Impression Guideline Final





Interactive Audience Measurement and Advertising Campaign

This document establishes a detailed definition for ad-impressions referred to as “media companies” or “sites”) and ad serving organizations (including ...
Ad Impression Measurment Guideline US


4A's/IAB Education Guide to the - Standard Terms and Conditions

“Agency” means the advertising agency listed on the applicable IO. “Third Party Ad Server” means a Third Party that will serve and/or track Ads.
IAB As tsandcs Education FINAL


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