kpop business model
ANALYSING K-POP FROM A BUSINESS PERSPECTIVE
These models will help shed light on the business model the working and strategies adopted by the companies within the industry The study also analyzes the |
Internet communities like YouTube, Instagram, Twitter, and Facebook are used to inform admirers of upcoming performances, new albums, tour dates, and merch.
Weverse and V LIVE are only two examples of the apps used by K-Pop labels to increase their artists' exposure to their fans.12 déc. 2023
How do K-pop companies make money?
Instead, concerts, paid appearances, endorsements, merchandising and licensing deals make up the majority of revenue and these are activities that become much more lucrative when idols can make fans feel like they're friends with them.
How does the K-pop industry work?
South Korean management agencies offer binding contracts to potential artists, sometimes at a young age.
Trainees live together in a regulated environment and spend many hours a day learning how to sing, dance, speak foreign languages, and gain other skills in preparation for their debut.
How profitable is K-pop?
All in all, the South Korean music industry achieved an all-time high sales revenue of around 9.4 trillion South Korean won in 2021, as well as an export value of about 775.3 million U.S. dollars.
Investigation on the Management Status of K-Pop Revenue Model
Index Terms—Hallyu korean wave |
THE GLOBALIZATION OF K-POP: THE INTERPLAY OF EXTERNAL
industry in which K-pop's business operates are evaluated based on the framework of from traditional monetization methods to ad-based revenue model. |
Analysis of the global-local-global strategy in K-pop music videos
Nov 22 2550 BE I realized a lack of literature regarding this topic in the economic and business field which makes this research theme to be more relevant as ... |
International Business Strategy in Selling Korean Pop Music: A
Furthermore South Korean government offers its support by using K-pop images to generate its nation revenue from several sectors |
Effective marketing strategies in K-pop industry
marketing strategy to attract more fans for their artists. TWICE is a K-pop music band that formed by JYP Entertainment company from a. |
Business Model Analysis on Zonnebloem Souvenir Using the
Business Model Canvas Approach in the Covid-19 Pandemic Using graphic design skills she created K-Pop souvenir such as. |
The Relationship between Success Factors of K-Pop and the
Mar 9 2565 BE The performance and entertainment business has turned its ... The service quality (SERVQUAL) model is most widely accepted as a tool for ... |
Global Superstardom: Applying a Multinational and Quantitative
the K-pop business model will require a stronger presence. This study also extracts sonic features from Spotify and uses machine learning techniques to |
K-POP AND E-COMMERCE: A MATCH MADE IN HEAVEN?
In order to generate more revenue many Korean record companies turned towards a business plan that would almost entirely eliminate the problem of music piracy. |
A Study on the Business Model of a Fan Community Platform
K-pop fans are enthusiastic about the fan platform where they can talk with their favorite entertainers via virtual messages buy goods |
From B2C to B2B: Selling Korean Pop Music in the Age of New
We argue that the Korean entertainment industry is now rapidly changing its conventional business model from the audience-based B2C strategy to a new social media-dependent B2B model |
Effective marketing strategies in K-pop industry - Theseus
Degree Programme in International Business Degree Programme: International Business K-pop Utilization Strategy by Component from Seo ( 2012, 64) |
The Secret to the Success of K-Pop: - European Centre for
Today's mantra in many political and business circles is that stringent copyrights are needed for fostering of Korean pop music or K-pop should never have occurred Parc and Moon (2013) applied this model to analyze the com- |
The South Korean Music Industry - DiVA
8 oct 2012 · However, as K-pop's business shifted to B2B, Korean music agencies do not pocket as much percentage of the profit Instead, the model offers |
Strategy, Structure and Performance of Korean Business - JSTOR
We use the transactions cost approach to analyse the diversification strategy and the resulting structure chosen by Korean business groups to overcome market |
Investigation on the Management Status of K-Pop Revenue Model
Index Terms—Hallyu, korean wave, K-Pop revenue model, music industry I INTRODUCTION Rome was originally the Mediterranean‟s late bloomer In |