What is the travel and tourism strategy?
The Strategy focuses U.S. government efforts to promote our nation as a premier destination grounded in the breadth and diversity of its communities, and to foster a travel and tourism sector that drives economic growth, creates good jobs, and bolsters conservation and sustainability.
What are the goals of the United States Tourism Council?
Goal: Reduce barriers to trade in travel services and make it safer and more efficient for visitors to enter and travel within the United States. Goal: Extend the benefits of travel and tourism by supporting the development of diverse tourism products, focusing on under-served communities and populations.
How does the travel and tourism industry contribute to economic growth?
Build a sustainable sector that integrates protecting natural resources, supporting the tourism economy, and ensuring equitable development. The travel and tourism industry supported 9.5 million American jobs through $1.9 trillion of economic activity in 2019.
What is a tourism marketing plan?
Tourism Marketing Plan Comprehensive document updated annually, with additional specific actions and measures focused on effectiveness in carrying out activities Annual Reports tocalendar year, including evaluations based on success measures in both the Governor/Legislature