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Service design examples of Jollibee


COMPANY A: JOLLIBEE. SERVICE STRATEGY. The managers and crews are friendly and attentive to the needs of the customers. They are efficient ...

What are the services offered by Jollibee?

Jollibee Foods Corp (JFC) is the franchising of quick-service restaurants (QSRs). The company also develops and operates QSRs restaurants. Additionally, it engaged in manufacturing and property leasing activities in support of the QSR systems. The company also operates delivery service anytime.

What type of layout is Jollibee?

The layout of the restaurant is designed for optimum customer flow and caters to a wide range of customers, with varied seating areas. Booth seating is located around the restaurant for small get-togethers with friends and family.

How does Jollibee attract customers?

Jollibee Foods Corporation promotes the positive brand and product perceptions among its target consumer groups. They do this by charging a premium for some of their product line. They also utilize psychological pricing which successfully adds more value to its products from the perspective of customers.

What is the distribution strategy of Jollibee?

Placement Strategy of Jollibee\n\n The company is committed to expanding its store across other countries so that everyone can have a taste of their products. They strategically place their outlets in populated areas that allow them to grab the attention of large masses.




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