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[PDF] Black Friday and Cyber Monday: understanding consumer - CORE
two largest shopping days—Black Friday and Cyber Monday U S Black Friday sales in 2009 were over $595 million, up 11 from 2008, even during a
[PDF] Black Friday 2020 - Ipsos
ago, “Black Friday” has become a global, digital retail phenomenon The sales extravaganza was originally conceived as a one-day bargain bonanza in shops to
[PDF] BLACK FRIDAY ADVERTISING
Many retailers open early and offer one-day sales to attract these customers SOURCE: NRF 2013 2014 Holiday Consumer Spending Survey Page 2 LAMAR
[PDF] Black Friday 2019 - Cashback Shopping expectations & spending
days before the famous shopping Friday, with special pre-Black Friday sales of Black Friday sales grew in Germany and Italy by more than 200 between
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Black Friday is the day after thanksgiving celebrated in the United State It is a biggest holiday shopping season and helps retailers to increase their
[PDF] Retail's Swan Song: Insights for the Biggest Shopping Day of the Year
Black Friday has consistently been the biggest single shopping day of the year, with stores relying on it for significant portions of their annual sales
[PDF] 10 Warm-up: November 15 - 22 VIP customers campaign - SMSBump
through the noise by launching their BFCM sales more in juicy piece of the Black Friday pie even after the day is for the perfect Black Friday
[PDF] Black Friday and Buy Nothing Day - British Council Learn English
www britishcouncil org/learnenglish Magazine Black Friday and Buy Nothing Day Every year in November, people look for bargains on Black Friday
![[PDF] BLACK FRIDAY ADVERTISING](https://pdfprof.com/EN_PDFV2/Docs/PDF_2/34617_26BA863F3C62C4DE8903C194FCE3D7EEC.pdf.jpg "[PDF] BLACK FRIDAY ADVERTISING")
34617_26BA863F3C62C4DE8903C194FCE3D7EEC.pdf BLACK FRIDAY ADVERTISING
IDEAS AND INSPIRATION FOR BLACK FRIDAY & CYBER MONDAY OOH CAMPAIGNS | LAMAR ADVERTISING COMPANY | lamar.com88.9 MILLION Americans shopped on Black Friday last year, and 129 MILLION shopped on Cyber Monday.BLACK FRIDAY SPENDING
Most important factors influencing decisions
to shop a particular retailer during the holiday season this year include:74.7% - Sales or Price Discounts
60.9% - Quality of Merchandise
59.4% - Selection of Merchandise
47.9% - Convenient LocationWhy OOH for Black Friday?
Outdoor advertising is one of the last messages
a consumer gets before making a buy decision.Nearly 3/4 of OOH viewers shop on their way
home from work; over 2/3 make their shopping decisions while in the car and more than 1/3 make the decision to stop at the store while on their way home -- all times when Out-of-Home advertising has the opportunity to be influential.22.1% of Americans planned
to be at least halfway finished with their holiday shopping byNovember in 2013.
This year,
44.7% of people say they shop
early because the deals and promotions are too good to pass up. The day after Thanksgiving, also known as Black Friday, is recognized as the start of holiday shopping. Many consumers have this day off work, and take the opportunity to startbuying gifts. Many retailers open early and offer one-day sales to attract these customers. SOURCE: NRF 2013 & 2014 Holiday Consumer Spending Survey
| LAMAR ADVERTISING COMPANY | lamar.comFEED THE FRENZIED
Restaurants should also advertise their deals this Black Friday. Hungry shoppers need to eat when going
from store to store. Place billboards to remind them your're open and offer incentives for stopping in.