Baran, S J , Davis, D K (2012) Mass communication theory: Foundations, ferment, and future (6th edition) Boston, MA: Wadsworth, Cengage Learning
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Mass Communication Theory: Foundations, Ferment, and Future Book Review A superior quality publication and the font utilized was intriguing to read
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media effects, agenda setting, propaganda and mass society theory LEARNING OUTCOMES: Mass Communication Theory - Foundations, Ferment, and Future
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Course Requirements 1 Required Readings: A Baran, S Davis, D (2020), Mass Communication Theory: Foundations, Ferment, and Future, Eighth Edition
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