[PDF] fundamentals of google adwords

What is the AdWords fundamentals focused on?

The AdWords Fundamentals or as it’s also known, the Google AdWords Fundamentals , like all tests, there is a bit of freedom on Google's part to exam an array of subjects.

What is a Google Ads certification?

A Google Ads certification allows you to demonstrate that Google recognizes you as an expert in online advertising. You can access Google Ads certifications on the Skillshop Google Ads Certification page. There are 11 Google Ads certificationscurrently available: Google Ads Search Google Ads Display Google Ads Video Shopping ads Google Ads Apps

What is a Google Ads guide?

Your guide to Google Ads Reach new customers and grow your business with Google Ads, Google's online advertising program. These guides are designed to get you up to speed quickly, so you can create successful ads and turn your advertising investment into revenue. Just pick the path that's right for you to begin!

Why should you use Google Ads?

People use Google to search 3.5 billion times a day. Each search offers opportunities for you to get your brand in front of more users. This means increasing leads, conversions, and sales. That’s where Google Ads comes in. Google Ads allow you to advertise and promote your products and services when users search relevant keywords.