[PDF] adobe analytics context data variable

Context data variables let you define custom variables on each page that processing rules can read. Instead of explicitly assigning values to Analytics variables in your code, you can send data in context data variables.
View PDF Document


  • What is classification of variables in Adobe Analytics?

    A classification is a way of categorizing Analytics variable data, then displaying the data in different ways when you generate reports. You establish a relationship between a variable value and metadata related to that value.

  • What is custom variables in Adobe Analytics?

    Capture the web and mobile app data that matters most for data-driven decision making and that maps to your business goals.

  • How do I use list variables in Adobe Analytics?

    1Examples of processing rules.2Populate a campaign ID from a query string parameter.3Set the product view event from the product overview page.4Add a subcategory by concatenating the category and page name.5Determine a path by copying an eVar value to a prop.6Clean up values in a report.
  • The Traffic Variable is used to breakdown Page Views and the Conversion Variable is used to break down Success Events. Hopefully these two examples will help you keep Traffic and Conversion Variables straight and understand when to use each.
View PDF Document




Adobe Analytics Technical Specification Deploying the AEP SDK for

If you want to set and. eVar or a prop with the page/screen name then this can be done using the custom context data variable or using processing rules. Page 



Measuring Video in Adobe Analytics

5 feb 2015 openAd Media.click



Video Analytics Implementation Guide 1.5 for JavaScript

9 may 2017 Adobe Analytics parameters. ... see the Adobe Analytics Implementation Guide and the Marketing Cloud Visitor ID ... var contextData = {};.





Video Analytics Implementation Guide 1.5 for Android

Context Data Variable. Variable Type. Required? Label. Heartbeat videototaltime a.media.totalTimePlayed event. Yes. Video Time. Spent. Heartbeat.



Adobe Analytics Technical Specification Deploying the AEP SDK via

Mapping Context Data Variables . Configure the Analytics Extension. 1. On the Catalog tab locate the Adobe Analytics extension and click Install.



Medallia Digital Adobe Analytics Integration Guide

All link tracking events are sent with the “o” type: Other/General. All event data is sent as contextData which can be used to map into an Adobe eVar or as a 



Video Analytics Implementation Guide 1.5.x for iOS

Adobe Analytics parameters. Analytics or the Marketing Cloud Visitor ID Service see Adobe Analytics Implementation Guide and ... Context Data Variable.



Adobe Analytics - Branch documentation

These are automatically configured when you activate the Data Connector. Variable Mappings. Map your Branch events to your chosen eVar. In the example below it 



Adobe Analytics Developer

How is the Adobe Analytics Developer Exam Structured? Why might the developer decide to implement Context Data Variables given this scenario?