[PDF] Tobacco Advertising Analysis Activity





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Essential English Task 2 Advertising PowerPoint

construction of advertisements to convey meaning. • Identifying these techniques in advertisement examples helps to analyse an advertisement.



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Worksheet for Analysis of an Advertisement

Students will enjoy seeing how the styles of advertisements have changed over time. Class Activity: Students can analyze the advertisement in small groups or as 



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(Refer to Resource Worksheet) analyse. • Learners are required to produce an advertisement. Post Activity ... QUESTION 3: ANALYSING AN ADVERTISEMENT.



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student worksheets engaging classroom poster. Links to bonus online materials! Give students the tools they need to understand advertising and become.



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Worksheet for Analysis of an Advertisement Prepare a written report on your assigned ad by answering these questions about it Advertisements are a valuable primary source for information about the past Students will enjoy seeing how the styles of advertisements have changed over time



Searches related to how to analyse an advertisement worksheet PDF

this worksheet to document your thoughts ideas and action items as they relate to marketing in your business The questions below follow the topics discussed in the course You can use the fillable PDF form fields or print the worksheet and write in the space provided A blended marketing strategy - using many different avenues to reach

  • Method

    Ascertain who the target audience of the commercial is. Use the context of the commercial (e.g., what channel it’s played on) to figure out who the advertisers are trying to persuade. This will help you determine what sorts of beliefs or emotions the commercial is meant to appeal to.[2] X Research source For example, if the commercial appears on a TV channel that mainly shows children’s ...

How to analyze an ad?

To analyze an advertisement, one needs first to figure out the objectives behind the Ad film. Then, the analysis will deal with weighting the theme of the Ad and how well it conveyed the message. However, several other aspects are also mentioned in an ad analysis.

How to write an advertisement analysis essay?

When writing an advertisement analysis essay, it is important to explain how popular and effective the advertisement is. Describe the rhetorical appeals, including pathos, ethos, and logo, these are concepts that provoke emotion among the target audience in an attempt to convince them to like the product.

How do you write a marketing ad?

Ascertain who the target audience of the commercial is. Use the context of the commercial (e.g., what channel it’s played on) to figure out who the advertisers are trying to persuade. This will help you determine what sorts of beliefs or emotions the commercial is meant to appeal to.

Why is Ad Analysis important for your business?

By utilizing ad analysis, you can identify what’s working and what’s not, and make changes accordingly. This can help your business save money by cutting ineffective ads, and it can also help them create more effective ads. So if you’re a business owner, it’s important to analyze your advertising regularly to ensure you get the most out of it.

Tobacco Advertising Analysis Activity

Web link: http://med.stanford.edu/tobaccopreventiontoolkit/activity-pages/Tobacco_Ad_Analysis.html

Purpose & Preparation

Procedure

Purpose:

Students will complete an analysis of

tobacco advertisements published from the students will explore various strategies utilized by the tobacco industry to target different demographics.

Preparation:

Instructor Pre-Work

o Print out the Tobacco Advertising

Analysis Worksheet for students to

use. o Cut out the advertisement tiles found in the Tobacco

Advertisement Examples.

o Student Pre-Work o Have students bring in a tobacco advertisement that they found from magazines, the internet, or any other source. o The tobacco advertisement could be for cigarettes, chew, electronic cigarettes/vapes, or any other tobacco product.

Procedure:

Warm Up:

Student Questions

Was it easy to find an advertisement for tobacco? How much time did it take you to find a tobacco advertisement? What do you think the message of the tobacco advertisement is? Who do you think the tobacco advertisement is targeted at, meaning who do you think this advertisement was made for?

Sorting Advertisement Activity

1. Place the students in small groups and provide the advertisements to each

group

2. Students should be instructed to closely look at each advertisement. In their

group students should identify and discuss: a. What is the main message of the advertisement? b. Who do they think the advertisement is meant for?

3. Students should sort the advertisements into the following categories:

a. Advertisements targeted for someone a little older than me b. Advertisements targeted for someone my age c. Advertisements targeted for someone younger than me

More directions below, please continue reading

Tobacco Advertising Analysis Activity

Web link: http://med.stanford.edu/tobaccopreventiontoolkit/activity-pages/Tobacco_Ad_Analysis.html

Materials Needed:

Tobacco Advertisement Examples

Tobacco Advertising Analysis Worksheet

Modification: If you would like to make this activity more challenging have students create and justify their own categories. Categories can range from flavors, to sports, to beauty, etc.

4. Advertisement Analysis Worksheet

a. Have students complete the tobacco advertisement analysis worksheet. This work can be done independently, in groups, or in pairs.

5. Activity Wrap Up

a. Choose one or two questions from the worksheet to discuss as a class.

6. Resources Used:

a. https://betobaccofree.hhs.gov/laws/ b. http://tobacco.stanford.edu/tobacco_main/mission.phpquotesdbs_dbs24.pdfusesText_30
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