[PDF] are podcasts popular on youtube

YouTube is one of the most popular platforms used for video hosting, with over 2 billion active monthly users. It's also a popular platform for enjoying podcasts, with 57.8% of podcast listeners in the U.S. listening to shows on YouTube.
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  • Is it worth putting your podcast on YouTube?

    If you upload a podcast to YouTube, you can more than double the size of your show's digital footprint.
    It will give you exposure on a platform that billions of people browse every day.
    It's a key way to let your audience consume your content wherever they are.
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  • Is YouTube a good platform for podcasts?

    YouTube is the preferred platform for podcasts
    Not using YouTube could mean you're missing out big time.
    A survey found that YouTube is actually the top preferred platform for listening to podcasts, ahead of Spotify and Apple Podcasts.

  • What percentage of people listen to podcasts on YouTube?

    YouTube is also the dominant podcast discovery platform, with one-third (34%) of weekly podcast audience members mentioning it as where they started listening to a new podcast, vs.
    Apple's 18% and Spotify's 15%.

  • What percentage of people listen to podcasts on YouTube?

    YouTube announced it had over 80 million Music and Premium (its video subscription offering) subscribers last November. “YouTube generally is considered a very popular place for podcast discovery,” the first podcast executive said.
    In August, the platform launched a podcast explore page to help users find new shows.

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