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Quick & Easy
Guide to
What you need to know
to get and use ISBNs andBarcodes on your self-
published bookAll Rights Reserved
e Self-Publisher"s to ISBNs and Barcodes by Joel Friedlander2010 Joel Friedlander. All Rights Reserved.
Permissions: jfbookman@gmail.com
You may not edit, resell, distribute or claim ownership or authorship of this guide. Disclaimer: The information contained in this report represents the views of the author at time of publication. Every attempt has been made to substantiate the information in this report. However, the author makes no warranty about the accuracy of the information contained in the report, and accepts no responsibility for errors or exclusions that may be contained within. It is recommended that the reader determine whether this information is applicable to their own situation and to what, if any, use the information in this report should be put. Much of the content in this report was originally developed on my blog: http://www.TheBookDesigner.com By subscribing to the blog, you will receive articles like this in your email inbox, automatically. And if you visit the blog, you can participate in the ongoing conversation there about book design, self-publishing and the indie publishing life. At Marin Bookworks I design and produce books for publishers and authors jfbookman@gmail.comAll Rights Reserved
Contents
ISBN 101 For Self-Publishers
4How to Read an ISBN
9How to Buy ISBNs
12Answers to 20 of your ISBN Questions
13Deciphering the Bookland EAN Bar Code
17How to Buy & Use Barcodes
19ISBN and Barcode Resources
20All Rights Reserved
ISBN 101 For Self-Publishers
One of the parts of book publishing that seems to confound newcomers to books printed today. for authors, there has been even more confusion about whether you need to sellers who offer lower prices for a single number. forget about it.Created to Solve Real-World Problems
book became an international standard in the 1970s. It was created to solve a real-world problem, and it worked well. The problem particular book, and more so when a searcher did not have the full title, author for a book. How would you know whether the book you are looking for is the right one? expand the number of possibilities. Add to this the necessity of knowing which format of a book, this problem is basically solved. Every title, and everyAll Rights Reserved
purposes. need on a particular title.Who Doesn't Need an ISBN?
system, any book that is intended to be sold through retail channels will needWorkbooks distributed at seminars
Company training manuals for internal use
Books that will be used only as premiums, incentives or giveaways However, even publishers of these types of books might make use of this use.Self-Publishing Hits the Scene
publishers for a nominal administrative fee. and a few authorized re-sellers. And to accommodate the needs of these self- shocked many new publishers.All Rights Reserved
intend to issue your book as both a printed book and an ebook, you will need In addition, Bowker is actually registering your publishing company when they issue you your numbers, not your individual books. This is a key step for manyThe Problem of the Free" ISBN
In order to mitigate the cost and the bother of registering your companyHow were they able to do this?
And many authors have made use of this savings. You are a good candidate for a free number if:You intend to publish only one book
functions for self-publishers.Know Your Retailers
People who help authors get started in publishing often remind them that this is a business, and should be approached as such. You are manufacturing a the policies of the retailers who will be selling your book.All Rights Reserved
The Many Roles of a 13-Digit Number
fact, there are three main ways these numbers can be of use: 1. 3.Metadata
to use them, and whether you want to go to the expense of buying your own2 Reasons to Own Your Own ISBNs
1. to locate the pubisher of any particular book or edition. If you use a and is a key component in your book being discoverable by online still have complete control over your own content.All Rights Reserved
And you can be very successful this way, too. April Hamilton originally published Indie Author and several other books that way, and enjoyed great success. But like others who have committed to making publishing their Part of the reason, as Hamilton explains, is the changing marketplace: Distribution options offered by print and digital publishing service providers largest catalog of books, which is licensed to all major search engines and available on the open Web at .Takeaway:
private publications, you may not need it at all. And if you plan to continue inAll Rights Reserved
How to Read an ISBN
I, who were running our publishing company from a spare bedroom in our house. his dining room? We have a bet." There was plenty of snickering in the background. But their guess was pretty accurate, and one of the ways they may have the review.You Need ISBN to Sell in Bookstores
If you want to sell in bookstores, self-publishers know that you need to have Bowker or one of their authorized resellers, but if you are planning to publish more than one bookor more than one edition of your bookyou really need different numbers within those ten digits, and each has its separate meaning.All Rights Reserved
Breaking an ISBN Down
0-936385-40-2
the initial digit, in this case: 00-936385-40-2
The 0 the six digit series: 9363850-936385-40-2
this case: 400-936385-40-2
0-936385-40-2
The last digit, in this case, 2 is the check digit. This digit is mathematically scanned accurately. 978978-0-936385-40-5
You can see that a different string of numbers generates a different check digit at the end.All Rights Reserved
Publishing Professionals Can Read ISBN Details
0 or 00
publisher and their books. published by Alfred A. Knopf:0-375-40697-2
375already.