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x

The next European opportunity

for Avianca: Brussels

Bogota

2 May 2019

WELCOME TO BELGIUM1

3

BELGIUM: THE HEART OF EUROPE

CountryResidents mio

1. Germany82.8

2. France67.3

3. UK66.0

4. Italy60.5

5. Spain 47.8

6. Netherlands 17.3

7. Belgium11.5

8. Portugal10.3

9. Sweden10.2

10. Austria8.8

11. Switzerland 8.3

12. Denmark 5.9

13. Finland 5.5

14. Norway5.3

15. Ireland 4.9

4

15+ MILLION PEOPLE

WITHIN 90 MINUTES

Residents

(m)60 min.90 min.120 min.

BRU7.6 (#3)15.2 (#2)25.4 (#2)

AMS7.112.118.0

CDG9.913.918.0

CPH2.33.24.0

FRA6.010.718.1

DUS10.518.928.9

MUC3.76.510.8

VIE2.94.77.1

ZRH3.25.89.2

Brussels

Antwerp

Ostend

Bruges

Ghent

LilleCharleroiLiège

Maastricht

Eindhoven

RotterdamThe Hague

Amsterdam

Dusseldorf

Cologne

Luxembourg

Paris

CATCHMENT AREA STRENGTH

London

Frankfurt

5

ECONOMIC

POWERHOUSE BELGIUM

7th in-/export country in the EU

European

ANTWERP

largest exporter of pharmaceuticals

2nd Largest

port in

Europe

Largest

petrochemical cluster worldwide diamond capital 6

THE CAPITAL OF EUROPE

European Union

European Commission,

Intergovernmental

organisations such as NATO, Eurocontrol,

1st conference city

in Europe

2nd worldwide

7

TOURISM: ART CITIES,

FOOD & FESTIVALS

BELGIUM

+8.4 Million foreign visitors

13 UNESCO heritage sites

Fine art:

Gastronomy

Military heritage:

3,000 battlefields,

Great War Centennial

Largest number of

cartoonists in the world

260 breweries &

1,500kinds of beer

+2,000 chocolate shops

BRUSSELS

Grand Place,

Atomium, home of

Art Nouveau

ART CITIES

30-60 minutes

away

Ghent, Bruges:

medieval canals and castles

Antwerp: diamond

capital of the world 8

THE NETHERLANDS & FRANCE

Netherlands

600k Pax

France

600k Pax

CityTrainCarFlixbus

Amsterdam2h402h153h30

The Hague2h101h50--

Rotterdam1h301h302h30

Breda1h101h15--

CityTrain*CarFlixbus/

OUIbus

Lille1h101h202h10

* one-stop

Brussels

Lille

Brussels

Breda

RotterdamThe HagueAmsterdam

BRUSSELS AIRPORT2

10

BRUSSELS AIRPORT:

STATE OF THE ART

1Terminal

2Concourses

57Contact gates

22Bus gates

3Runways

74Movements per hour

Short taxi times

11

BRUSSELS AIRPORT:

FOCUS ON EFFICIENCY

APOC ʹAirport Operational Center

All airport partners in one control center

Pro-active management, ensure efficiency, and facilitate communication to coordinate aircraft, passengers, baggage and accessibility

Airport Operations Plan

Single common and collaboratively agreed plan, a first in Europe

Immigration planning, check-in desk configuration, reclaim belts, actual passenger forecast, winter operations, transfer flows, bag tracking, bussing, PRM..

12 0 5 10 15 20 25
30

2012201320142015201620172018

Passengers (m)

O&DTransfer

BRUSSELS AIRPORT PASSENGER TRAFFIC

All time high of

25.7mpassengers in 2018

Continuing growth in number of O&D

passengers showing the strength of the Belgian travel market 13

Belgium

49%

Cross border

6%

Visitor

28%

Transfer

18%

Residence

212
destinations87 countries 66
passenger airlines

Travel reason

Business

29%

Holiday

51%
VFR 20%

BRUSSELS AIRPORT PROFILE: 25.7 MILLION PAX

14

67 PASSENGER AIRLINES

15

LONG HAUL NETWORK 2019

BRU

PEKNRTPVG

HKG SZX

BKK

DOHDXB

AUHDKR

BJL YUL EWR YYZ

ORDJFK

ATL

MIAVRACUNSDQ

MBJPOPADD

EBB ZNZ LAD FIH BJM KGL

NSIDLA

CKYFNAROB

OUA

COO ACC

LFW IAD PUJ MBA 16

PREFERRED CARGO HUB

7th largest regular cargo airport in Europe and

pharmaceutical specialist: 730,000 tonnes cargo One third of cargo is transported as belly freight on (long haul) passenger flights

DHL Express cargo hub at BRU.

Full cargo operators include:

GROWING DEMAND FOR TRAVEL

BETWEEN BELGIUM & COLOMBIA3

18

20142015201620172018

Ground Leakage54466

Indirects910111516

0 5 10 15 20 25

Dep pax (x 1,000)

BELGIUMʹCOLOMBIA O&D

Demand for travel between Belgium and

Colombia continues to grow in 2018: close to

22,000 one-way passengers

Continued growth of indirect flows as more

indirect options become available

Ground Leakage to neighbouring airports

represents 26% of market (PoSBE), as KLM & Air

France increase offer

Source: Brussels Airport data

Ground Leakage estimate based on Sabre MI data

19

CALCULATION MODEL: GROUND LEAKAGE

heart of Western Europe, travellers have a choice of airports to use. Brussels Airport is located closest to Brussels city, but alternative airports include AMS, CDG, DUS and FRA.

When calculating O&D demand from & to

Belgium, only taking into account traffic from &

to BRU is an underestimationof true demand

MIDT data (point of sales = Belgium)

CDG AMS DUS BRU ZYR ZWE ORY XDB FRA 20

BRUSSELSʹCOLOMBIA INDIRECTFLOWS (2018)

By far the largest indirect flows from Brussels

Airport to Colombia are on Air Europa, followed

by Iberia& Avianca

Stats do not include ground leakage, so KLM &

Air France market shares are underestimated

Connections from BRU onto Avianca flights to

Colombia flow mainly over MAD

3,9 3,5 2,2 1,5

0,5 0,3 0,2 0,1 0,1 0,1

2,3 0,5

0,2 0,1

MAD UXMAD IBMAD AVAMS KLFRA LHATL DLLHR AVEWR UAIST TKBCN AVLHR BALHR AAMUC AVIAD CM

Dep Indirect pax (x 1,000)

OtherAvianca

21
0,0 0,5 1,0 1,5 2,0 2,5

JanFebMarAprMayJunJulAugSepOctNovDec

Dep indirect pax (x 1,000)

BRU ʹColombia

2018

BRUSSELS ʹCOLOMBIA SEASONALITY

Seasonality shows peak departure month from

BRU in July and secondary departures peak in

December

Ground Leakage not included in graph

22
BRUSSELS ʹCOLOMBIAPASSENGER PROFILE (2018 DATA)

Profile of passengers travelling between

Brussels Airport and Colombia

(indirect flows) (source: Brussels Airport surveys)

Dominated by traffic outboundof the BRU

catchment area (outbound flows 69%)

Share of indirect passengers traveling for

businessreasons is 12%

Belgium

59%

X-Border

10%

Visitors

31%

Residence

Business

10%

Holiday

57%
VFR 33%

100% = 16,000

Business

13%

Holiday

70%
VFR

17%Trip Reason

23

BELGIUM ʹCOLOMBIAMARKET SHARE BYAIRLINE

Table shows share of passengers by marketing

airlinefor tickets sold in Belgium for departure to Colombia. Based on Sabre MI

Avianca share has decreased significantly: now

8% of tickets sold in Belgium. Expected to rise

again in 2019 as new Munich route offers new indirect Avianca option

Table shows the strength of Air France & KLMin

the Belgian market (33% market share), in addition to the announced JV with Air Europa.

2015201620172018

16%18%17%20%

23%15%18%20%

0%18%19%18%

11%12%16%13%

19%14%12%12%

17%13%7%8%

5%5%8%5%

1%1%1%1%

0%2%2%1%

0%0%0%1%

24

20142015201620172018

Ground Leakage32244

Indirects567910

0 2 4 6 8 10 12 14 16

Dep pax (x 1,000)

BELGIUMʹBOGOTAO&D

Total O&D of more than 14,000 one-way

passengers in 2018

Indirectflows over Madrid, Frankfurt &

Amsterdam

Share of Ground Leakage even higher than on

overall Colombia market: represents 30% of market (Sabre MIDT data for Point-of-Sales

Belgium)

Source: Brussels Airport data

Ground Leakage estimate based on Sabre MI data

25

BRUSSELSʹBOGOTAINDIRECTFLOWS (2018)

Top 3 indirect flows from Brussels Airport to

Bogota are on Air Europa, Lufthansaand KLM

Stats do not include ground leakage, so KLM &

Air France market shares are underestimated

Connections from BRU onto Avianca flights to

Bogota flow mainly over MAD & LHR

3,9

1,2 1,2 1,1

0,5 0,3 0,2

0,7 0,3 0,1 MAD UX FRA LH AMS KL MAD IB MAD AV ATL DL LHR AV EWR UA IST TK BCN AV

Dep Indirect pax (x 1,000)

OtherAvianca

26

BRUSSELS ʹBOGOTAPASSENGER PROFILE (2018 DATA)

Profile of passengers travelling between

Brussels Airport and Bogota

(indirect flows) (source: Brussels Airport surveys)

Well-balanced directionality, with strong

inbound flows (54%)

Of the indirect passengers travelling from

Brussels Airport to Bogota, 14% is travelling for

businessreasons.

Belgium

60%

X-Border

11%

Visitors

29%

Residence

Business

10%

Holiday

64%
VFR 26%

Business

16%

Holiday

69%
VFR

15%Trip Reason

100% = 10,000

27
0,0 0,2 0,4 0,6 0,8 1,0 1,2 1,4 1,6quotesdbs_dbs12.pdfusesText_18