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PRODUCT
FEATURES &
BENEFITS
Version 2.9
OUR STORY
"Haircare doesn't have to be complicated, it just needs to work"
CO-CREATIVE DIRECTOR, JOEY SCANDIZZO
Our Co-Creative Director, Joey Scandizzo, is a hair stylist and owner of eleven salons. staff and clients could easily understand. By pairing high performance ingredients with simple, easy to use products, ELEVEN
Australia was born.
each product. Discover active ingredients like avocado oil, silk amino acids and you make the most of each product and style.
FAST FACTS:
AUSTRALIAN
MADE
RECYCLABLE
PACKAGING
ANTI-FADE,
COLOUR SAFEVEGAN FRIENDLY OPTIONS
PETA
CRUELTY FREE
PARABEN
FREE
PARABEN
FREE Co-Creative Directors Joey Scandizzo and Andrew O'Toole
MIRACLE SPRAY HAIR TREATMENT
MIRACLE SPRAY HAIR TREATMENT is a leave in treatment
1. Add shine, smoothness and softness
3. Moisturise
4. Strengthen fragile hair
5. Prevent split ends
6. Detangle & create manageability
7. Protect against heat styling
8. Enhance natural body
9. Repair dry damaged hair
11. Prevent sun damage
DIRECTIONS:
Simply spray and apply to damp hair as needed.
USE AS A FOUNDATION PRODUCT
"Best all-in-one treatment and styling
ELLE.COM.AU
FEATURESBENEFITS
Hydrolyzed Wheat ProteinStrengthens & repairs hair
Hydrolyzed Soy ProteinAdds volume
Hydrolyzed Corn ProteinConditions hair
Citric AcidBalances pH to soothe scalp
STYLIST TIP:
RECOMMENDED PRODUCTS
FOR EVERY STYLE
MIRACLE HAIR TREATMENT
MIRACLE HAIR TREATMENT is a nutrient rich cream
1. Add shine, smoothness and softness
3. Moisturise
4. Strengthen fragile hair
5. Prevent split ends
6. Detangle and create manageability
7. Protect against heat styling
8. Enhance natural body
9. Repair dry damaged hair
11. Prevent chlorine and sun damage
DIRECTIONS:
Simply pump and apply to damp hair. Do not rinse.
THE ALL-ROUND PRODUCT AND FOUNDATION
"Best all-in-one treatment and styling
ELLE.COM.AU
FEATURESBENEFITS
Silk Amino Acids Softens hair, leaving it silky and manageable
Desert Lime & QuandongHydrates and nourishes hair
WattleseedNatural source of protein native to Australia
STYLIST TIP:
RECOMMENDED PRODUCTS
FOR ANY STYLE. SUITED TO EVERY HAIR TYPE.
DETANGLE MY HAIR LEAVE-IN SPRAY
DETANGLE MY HAIR LEAVE-IN SPRAY is a
lightweight detangler with pear extract to hydrate and tame hair.
DIRECTIONS:
Spray generously on damp hair and comb through.
STYLIST TIP:
SPRAY ACROSS THE ROOTS TO SOOTHE
AND REFRESH THE SCALP.
RECOMMENDED PRODUCTS
FEATURESBENEFITS
Pyrus Communis (Pear)
Fruit ExtractRich in anti-oxidants. Conditions hair (Rosemary) Leaf ExtractNourishes hair
Urtica Dioica (Nettle)
ExtractHelps make hair shinier and healthier
Achillea Millefolium Flower/
Leaf/Stem Extract (Yarrow)Help treat scalp irritation, dandruff, itchiness and oily scalp
HYDRATE MY HAIR MOISTURE SHAMPOO
HYDRATE MY HAIR MOISTURE SHAMPOO is a
colour-safe, moisturising shampoo designed for extreme Australian weather. Like skin, sun can damage the scalp and hair - causing breakage and d ryness. Hydrolyzed Wheat Proteins and
Hydrolyzed Wheat Starch hydrate and moisturise
to provide nourished hair in hot heats or moisture depleting winds. The ultimate hydrating shampoo for any climate.
DIRECTIONS:
Apply to wet hair, lather and rinse. Repeat as required.
STYLIST TIP:
SWITCH TO HYDRATE MY HAIR SHAMPOO IN
DRYER MONTHS TO REPLENISH HAIR.
RECOMMENDED PRODUCTS
My fave!! #HydrateMyHair
#ELEVENAustralia! @TENNILLE2212
FEATURESBENEFITS
Hydrolyzed Wheat Protein &
Hydrolyzed Wheat StarchConditions hair
CyclopentasiloxaneConditions and
moisturises hair
PG-AmodimethiconeProtects hair against
colour fade
HYDRATE MY HAIR MOISTURE CONDITIONER
HYDRATE MY HAIR MOISTURE CONDITIONER
is a colour-safe, ultra-nourishing conditioner to combat Australia's extreme climate. Hot, dry weather is one of the leading causes for hair breakage in Australia. Avocado Oil, Hydrolyzed Wheat
Proteins and Hydrolyzed Wheat Starch heal and
protect hair against further dry damage from hot temperatures and moisture-stripping winds for hydration in any environment.
DIRECTIONS:
Apply to freshly washed hair. Leave for 2-3 minutes, then rinse.
FOR FINE, BLONDE HAIR THAT IS ALSO DRY, USE
HYDRATE MY HAIR CONDITIONER WITH
RECOMMENDED PRODUCTS
I have never used a better
conditioner. Not only does it looks a million-dollars but it has become so manageable - ANGELICA KOPEC
FEATURESBENEFITS
Hydrolyzed Wheat Protein &
Hydrolyzed Wheat StarchConditions hair
Avocado OilConditions and moisturises hair
Behentrimonium ChlorideProtects hair against static
STYLIST TIP:
I WANT BODY SHAMPOO.
SMOOTH ME NOW ANTI-FRIZZ SHAMPOO
Nutrient-rich SMOOTH ME NOW ANTI-FRIZZ
damage and dryness. The formula strengthens the hair shaft with protein while helping hair retain moisture. Thick and coarse or dry and frail,
DIRECTIONS:
Apply to wet hair, lather and rinse. Repeat as required.
THE PERFECT SHAMPOO FOR PEOPLE WHO
WEAR THEIR HAIR STRAIGHT.
RECOMMENDED PRODUCTS
Perfect way to get rid of
#modayitis #smoothmenow @LEAHROSELEE
FEATURESBENEFITS
Hydrolyzed Soy ProteinStrengthens hair
PEG-12 DimethiconeConditions hair
PanthenolHumectant (helps hair retain moisture)
STYLIST TIP:
SMOOTH ME NOW ANTI-FRIZZ CONDITIONER
Take control of your hair by switching to SMOOTH
ME NOW ANTI-FRIZZ CONDITIONER. Hydrolyzed
Wheat Protein and Hydrolyzed Wheat Starch
conditions the hair, leaving it smooth and manageable. Use before styling for all-day frizz control.
DIRECTIONS:
Apply to freshly washed hair. Leave for 2-3 minutes, then rinse.
WATER DOWN A SMALL AMOUNT AND USE AS
A LEAVE-IN TREATMENT TO PREVENT
SPLIT ENDS.
RECOMMENDED PRODUCTS
FEATURESBENEFITS
Hydrolyzed Wheat Protein &
Hydrolyzed Wheat StarchConditions hair
Avocado OilConditions and moisturises hair
PG-AmodimethiconeProtects hair against colour fade
STYLIST TIP:
Absolutely love this product
@SUMMERISLAHARPER
I WANT BODY VOLUME SHAMPOO
I WANT BODY VOLUME SHAMPOO is packed with
natural proteins that build body. The combination of soy and wheat proteins penetrates the hair shaft, providing a thicker, fuller look. Perfect for
DIRECTIONS:
Apply to wet hair, lather and rinse. Repeat as required.
STYLIST TIP:
HAIR STYLING STARTS AT THE BASIN. USE
RECOMMENDED PRODUCTS
My new babies
#elevenaustralia #iwantbody #shampooandconditioner @WHOISMAYBENZO
FEATURESBENEFITS
Hydrolyzed Wheat ProteinAdds volume
Hydrolyzed Soy ProteinAdds volume
PG-AmodimethiconeProtects hair against colour fade
I WANT BODY SHAMPOO TO PREP THE ROOTS
AND PROMOTE LIFT.
I WANT BODY VOLUME CONDITIONER
I WANT BODY VOLUME CONDITIONER is the
ultimate volume builder. Stacked with proteins, the conditioner thickens hair, providing protection all hair types.
DIRECTIONS:
Apply to freshly washed hair. Leave for 2-3 minutes, then rinse.
ADD VOLUME BEFORE STYLING BY PREPPING
WITH I WANT BODY CONDITIONER.
RECOMMENDED PRODUCTS
My favourite hair products!
@GVITULLO
FEATURESBENEFITS
Hydrolyzed Wheat ProteinAdds volume
Hydrolyzed Soy ProteinAdds volume
Avocado OilConditions and
moisturises hair
STYLIST TIP:
KEEP MY COLOURBLONDE SHAMPOO
KEEP MY COLOUR BLONDE SHAMPOO is a
shampoo uses a blue base with ext. Violet 2. While boosting blonde tones, soy proteins and wheat proteins strengthens hair and adds volume. This nutrient-rich shampoo is essential for anyone after the cool tones of the iconic Aussie blonde.
DIRECTIONS:
Apply to wet hair, lather and rinse. Repeat as required.
FOR THE PERFECT RESULT FOR EVERY BLONDE,
PAIR WITH A CONDITIONER PERSONALISED TO
RECOMMENDED PRODUCTS
FEATURESBENEFITS
Ext. Violet 2 Boosts blonde tones
Hydrolyzed Soy Protein
Hydrolyzed Wheat Protein
Strengthens hair
PanthenolHumectant (helps hair retain moisture)
STYLIST TIP:
THEIR HAIR TYPE.
"A blonde shampoo that doesn't dry out my hair! it" @MRSTOTALECLIPSE
KEEP MY COLOUR TREATMENT
BLONDE
KEEP MY COLOUR TREATMENT BLONDE boosts
tones while adding shine to acheive the iconic
Australian blonde. The blue based treatment
enhances cool, blonde tones to reduce brassiness.
It also promotes a healthy shine, treating and
conditioning the hair with Macadamia Nut Oil.
DIRECTIONS:
Apply to freshly washed hair. Leave for 3-5 minutes, then rinse.
REMOVE EXCESS WATER AND USE A WIDE TOOTH
COMB FOR EVEN APPLICATION. LEAVE IN FOR
RECOMMENDED PRODUCTS
FEATURESBENEFITS
Macadamia Nut OilMoisturises and
conditions hair Isopropyl MyristateEmollient (helps hair retain moisture) Cerimonium ChlorideConditions and protects hair against static
STYLIST TIP:
"And it smells AMAZING " @ELISHAAMARSHALL
3-5 MINUTES FOR FULL CONDITIONING EFFECT.
3 MINUTE REPAIRRINSE OUT TREATMENT
Soft, nourished hair is only 3 minutes away. The
formula contains multiple hair conditioning agents and proteins to treat and repair dry, colour- damaged hair. For hair on the brink of breakdown, treat your hair with 3 MINUTE REPAIR RINSE OUT
TREATMENT.
DIRECTIONS:
Apply to freshly washed hair. Leave for 3 minutes, then rinse.
THE BLEND OF PROTEINS AND SHEA BUTTER
TREATS WHILE REPAIRING HAIR.
RECOMMENDED PRODUCTS
FEATURESBENEFITS
Hydrolyzed Wheat Protein Repairs hair
Shea ButterConditions and repairs hair
AmodimethiconeConditions and protects
hair against static
STYLIST TIP:
@STEPHANIE_TSATSIS
DEEP CLEAN SHAMPOO
Give your hair the ultimate cleanse with DEEP
CLEAN SHAMPOO. Formulated with Orange Oil,
the shampoo provides a rich cleanse while still leaving the hair and scalp feeling hydrated and healthy. For all hair types.
DIRECTIONS:
Apply to wet hair, lather and rinse. Repeat as required.
FOR CLIENTS THAT USE A LOT OF PRODUCT,
THIS IS THE PERFECT SHAMPOO TO CLEANSE AWAY
EXCESS BUILD UP AND OILS.
RECOMMENDED PRODUCTS
FEATURESBENEFITS
Orange OilCleanses hair and scalp
Lavender OilStimulates the scalp
PanthenolHumectant (helps hair retain moisture)
STYLIST TIP:
I've been testing this on my male clients
for months. They can't get enough of the fragra nce!
JOEY SCANDIZZO
KEEP MY CURLDEFINING CREAM
Enhance your hair's natural style with KEEP MY
CURL DEFINING CREAM. This anti-frizz cream
It controls frizz with conditioning ingredients.
Embrace the curl!
DIRECTIONS:
Apply a small amount to damp hair. Air dry or use a diffuser. USE A DIFFUSER FOR AN ENHANCED CURL OR 'COCKTAIL' WITH MIRACLE HAIR
TREATMENT FOR A SOFTER LOOK.
RECOMMENDED PRODUCTS
FEATURESBENEFITS
CyclopentasiloxaneConditions and moisturises hair
PanthenolHumectant (helps hair retain moisture)
Glyceryl StearateSoftens while protecting hair from free-radicals
STYLIST TIP:
#keepmycurl @elevenaustralia #favourite @MARIA_UNALI
HOLD FACTOR
1 2 3 4 5
1
FRIZZ CONTROLSHAPING CREAM
FRIZZ CONTROL SHAPING CREAM smooths
even the most stubborn frizz. The moisturising natural curl and wave. All while not weighing the hair down!
Simply put - the product for
people who don't like styling products.
DIRECTIONS:
Apply to damp or dry hair to control frizz.
ONCE APPLIED TO DAMP HAIR TWIST SECTIONS AND THEN BLOW DRY GENTLY. SHAKE OUT
RECOMMENDED PRODUCTS
FEATURESBENEFITS
Lanolin
retains moisture
GlycerinHumectant (helps hair retain moisture)
PVPProvides hold and maintains curl
STYLIST TIP:
WITH FINGERS OR A WIDE TOOTH COMB FOR A RELAXED, LIVED IN WAVE THROUGH
Absolutely love this product<3
@SUMMERISLAHARPER
MID-LENGTHS AND ENDS.
SMOOTH & SHINEANTI-FRIZZ SERUM
Sleek and shine in a bottle! SMOOTH & SHINE ANTI-
FRIZZ SERUM is a lightweight treatment for all hair types. Argan oil softens hair providing maximum manageability have frizz control styling product for all hair types!
DIRECTIONS:
To add shine and control frizz, apply 1-2 pumps into palm and work through dry hair from mid-lengths to ends.
RECOMMENDED PRODUCTS
FEATURESBENEFITS
Argan OilSoftens hair to tame frizz
and adds shine
DimethiconeImproves manageability
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