ExecMBA courses in business, corporate, and global strategy Part Mission Statement" provides an example of a company with this kind of mission Table 1 1
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ExecMBA courses in business, corporate, and global strategy Part Mission Statement" provides an example of a company with this kind of mission Table 1 1
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Challenges and
Opportunities in
International Business
v. 1.0 This is the book!CNM@JHHJINJMBGD>@IN@N=T
I> N< >M@?DOOC@COOKGF@OJMB
COOK=JJFNGF@OJMB
DD Table of Contents
About the Authors.................................................................................................................
Chapter 1: Introduction.......................................................................................................
What Is International Business?
5CJ'N'IO@M@NO@?DI'IO@MI 5C 2C@%GJ= #OCD>NDN@N Chapter 2: International Trade and Foreign Direct Investment.............................. What Is International Trade Theory?
$JM@DBI"DM@>O'IQ@NOH@IO #I? JA !CDN@N Chapter 3: Culture and Business......................................................................................
What Is Culture, Anyhow? Values, Customs, and Language 3I?@MNOON*J>OD>@N
%GJ=N #I? JA !CDN@N ??DODJI@N Chapter 4: World Economies...........................................................................................
Classifying World Economies
3I?@MNO "@Q@GJKDIB5JMG? #H@MBDIB+DN@N DDD Chapter 5: Global and Regional Economic Cooperation and Integration............. International Economic Cooperation among Nations
0@BDJIJIJHD>'IO@BM 2C@3IDO@?,OJI2M@
#I? JA !CDN@N Chapter 6: International Monetary System.................................................................
What Is the International Monetary System?
5C 3I?@MNOTOC@'+$O PNDI@NN
.M<>OD>@N #I? JA !CDN@N Chapter 7: Foreign Exchange and the Global Capital Markets................................ What Do We Mean by Currency and Foreign Exchange?
3I?@MNO 4@IOPM@! #I? JA !CDN@N Chapter 8: International Expansion and Global Market Opportunity Global Strategic Choices
.#12#*%GJ=1>@I #I? JA !CDN@N Chapter 9: Exporting, Importing, and Global Sourcing............................................ What is Importing and Exporting?
!JPIO@MOM@ %GJ=DIB2DKNDI7JPM5 #I? JA !CDN@N DQ Chapter 10: Strategy and International Business......................................................
Business and Corporate Strategy
%@I@MD>1OM2C@$DQ@#G@H@IONJA1OM +DN@N Chapter 11: Global Entrepreneurship and Intrapreneurship................................. Entrepreneurship
5C PNDI@NN#IOM@KM@I@PMNCDK<>MJNN JM?@MN
$MJH#IOM@KM@I@PMNCDKOJ JMI %GJ=DN@N Chapter 12: Winning through Effective, Global Talent Management.................... The Changing Role of Strategic Human Resources Management in International Business 2C@%GJ= #AA@>ODQ@1@G@>ODJI@H@IO1OM2TDIB'OGG2JB@OC@Mh3NDIBOC@&0+ @?1>JM@> 'I>GP?DIB7JPM-RI 2DKNDI7JPM5 #I? JA !CDN@N Chapter 13: Harnessing the Engine of Global Innovation........................................ An Introduction to Research and Development (R&D)
'IO@GG@>OPDN@N Q Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management.............................................................................................
Fundamentals of Global Marketing
!MDOD>DNDJI.JDIONDI%GJ=1OON
%GJ=DIBODJIDN@N Chapter 15: Understanding the Roles of Finance and Accounting in Global Competitive Advantage....................................................................................................
International Accounting Standards
>>JPIODIBDI'IO@MI@ $DIDMJNN JM?@MN #I? JA !CDN@N QD About the Authors
Mason A. Carpenter
Mason (PhD, 1997, University of Texas at Austin) is the +)@DOC5@DF@GKMJA@NNJMJAG@@MNCDKPNDI@NN&DNM@N@CDINOMH >JI>@MIN>JMKJM@OJKHIPH@MJPN=JJFNPN@?DIG@ 3IID >@HTJA+JINDIC@DNM@NKJIND=G@AJMOC@PI?@MBM+ >JPMN@NDI=PNDI@NN>JMKJM1 +DGG@M%#&FR@GG'IO@MI !JQ@"J GP?@+ .MJA@NNJMJAOC@7@2@<>CDIBJINDI1>CJJGJA PNDI@NN@IOGT<
+GPODQ@ !JHHDOO@@N"J>OJMPGOT .1>JINJMOD<PN@? .1 1OMCDIB2JJGFDO
Sanjyot P. Dunung
Sanjyot is president of Atma Global
RRRJH
CDBC@M@?P> HJHK HDNNDJIDNOJ>M@ JA >GM@>JBIDU@?G@@MDIOC@AD@G?JA>MJNN
>PGOPMDI?@Q@GJKDIBG@ @?B@HPGODH@?DNJGPODJIN,JO<=GTNC@DNOC@ Asia: The Complete Guide, focusing on the cultural issues CPNO@M 1 24!,,'IO@MI =PNDI@NN1C@lN>JAJPI?@M 1DIBC$JPI?JHHDOO@?OJ
3IDO@?, 1 OCMJPBC.MJE@>OMO@HDN1@HD>CDNOJMTDI>GP?@N< AMJH ,JMOCR@NO@MI3IDQ@MNDOT@ Acknowledgements
This book would not have been possible without our combined eagerness to be 52J?? MJOC@MNJI1JPOC@MI4DMBDID<3IDQ@MNDOT
0@U (CM@DI@M3IDQ@MNDOT 2CJH (JCI!JI@!JGG@B@ 4@MGI?@MNJI"DSD@1O Dedications
Mason I dedicate my work on our book to my wife, Lisa, and my kinetically active boys, 8<>C Sanjyot
To my boys - Yash, Anand, and Shanth - for making sure the sun always rises in my RJMG? Preface
Thank you for using Carpenter and Dunung'sInternational Business! If you are an JAI@RBGJ= PKNDIOC@KP=GDNCDIBDI?PNOMT
H RCTTJPJPMN@
ODODJI@M BGJ= TO@@HD> FIJRG@?B@DIAJMH DI >CKMBGJ= <>@HD> API?NM@LPDM@?DI LP O@SO=JJF
Organization
The overarching logic of the book is intuitive - organized around answers to the WHAT? Section one introduces what is international business and who has an WHERE? Section two develops student knowledge about key facets of the global M@G@
dives" that give greater detail about specific key countries. This section ends with >PMM@I>TADI@>JPIODIB
Features
Each chapter contains several staple and innovative features as follows: =PNDI@NNK@MNK@>ODQ@PMM@IOON d>CCDN@N=CCKMCOCOJMRDGG=@<=G@OJ RDOCOC@!1 BPD?@GDI@N
5DOCOC +@ Chapter 1
Introduction
WHAT'S IN IT FOR ME?
1.5C 5CJC 5C 5C @IBDI@>JHK @IOM@KM@I@PMNRJMF@MNAJM ODJI5CODJI5CJ'N'IO@M@NO@?DI'IO@MI@IO@MNJI RC@OC@MOC@RJMG?DNAG markets are interconnected and competing unfettered with each other, or (2) K@MNK@>ODQ@JI>GP?@NRDOCOJMT?DN>PNNDJIJAOC@ Opening Case: Google's Steep Learning Curve in China Image courtesy of Kit Eaton.
Of all the changes going on in the world, the Internet is the one development world, according to Thomas Friedman, Pulitzer Prize-winning author ofThe World Is Flat: A Brief History of the Twenty-First CenturyandThe Lexus and the Olive Tree: Understanding Globalization. Because of this flattening effect, Internet >JINOM@KODJIN>MJNN =JM?@M=PNDI@NNQ@IOPM@N =>@@?RCDG@HlNG@PMQ@DI!CDI@?OC@JK@IDIBJADON!CDI@N@ G 1@MB@T MDIN>@NNAJM!CDI@N@PN@MNOJOC@
DIAGP@I>@OC@M@ PDG?DIBM@ODJI Investor Relations, December 31, 2005, accessed October 25, 2010, COOKDIQ@NOJMBJJBG@>JH>JMKJM G@OO@MCOHG
quotesdbs_dbs6.pdfusesText_12
5C 2C@%GJ= #OCD>NDN@N Chapter 2: International Trade and Foreign Direct Investment.............................. What Is International Trade Theory?
$JM@DBI"DM@>O'IQ@NOH@IO #I? JA !CDN@N Chapter 3: Culture and Business......................................................................................
What Is Culture, Anyhow? Values, Customs, and Language 3I?@MNOON*J>OD>@N
%GJ=N #I? JA !CDN@N ??DODJI@N Chapter 4: World Economies...........................................................................................
Classifying World Economies
3I?@MNO "@Q@GJKDIB5JMG? #H@MBDIB+DN@N DDD Chapter 5: Global and Regional Economic Cooperation and Integration............. International Economic Cooperation among Nations
0@BDJIJIJHD>'IO@BM 2C@3IDO@?,OJI2M@
#I? JA !CDN@N Chapter 6: International Monetary System.................................................................
What Is the International Monetary System?
5C 3I?@MNOTOC@'+$O PNDI@NN
.M<>OD>@N #I? JA !CDN@N Chapter 7: Foreign Exchange and the Global Capital Markets................................ What Do We Mean by Currency and Foreign Exchange?
3I?@MNO 4@IOPM@! #I? JA !CDN@N Chapter 8: International Expansion and Global Market Opportunity Global Strategic Choices
.#12#*%GJ=1>@I #I? JA !CDN@N Chapter 9: Exporting, Importing, and Global Sourcing............................................ What is Importing and Exporting?
!JPIO@MOM@ %GJ=DIB2DKNDI7JPM5 #I? JA !CDN@N DQ Chapter 10: Strategy and International Business......................................................
Business and Corporate Strategy
%@I@MD>1OM2C@$DQ@#G@H@IONJA1OM +DN@N Chapter 11: Global Entrepreneurship and Intrapreneurship................................. Entrepreneurship
5C PNDI@NN#IOM@KM@I@PMNCDK<>MJNN JM?@MN
$MJH#IOM@KM@I@PMNCDKOJ JMI %GJ=DN@N Chapter 12: Winning through Effective, Global Talent Management.................... The Changing Role of Strategic Human Resources Management in International Business 2C@%GJ= #AA@>ODQ@1@G@>ODJI@H@IO1OM2TDIB'OGG2JB@OC@Mh3NDIBOC@&0+ @?1>JM@> 'I>GP?DIB7JPM-RI 2DKNDI7JPM5 #I? JA !CDN@N Chapter 13: Harnessing the Engine of Global Innovation........................................ An Introduction to Research and Development (R&D)
'IO@GG@>OPDN@N Q Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management.............................................................................................
Fundamentals of Global Marketing
!MDOD>DNDJI.JDIONDI%GJ=1OON
%GJ=DIBODJIDN@N Chapter 15: Understanding the Roles of Finance and Accounting in Global Competitive Advantage....................................................................................................
International Accounting Standards
>>JPIODIBDI'IO@MI@ $DIDMJNN JM?@MN #I? JA !CDN@N QD About the Authors
Mason A. Carpenter
Mason (PhD, 1997, University of Texas at Austin) is the +)@DOC5@DF@GKMJA@NNJMJAG@@MNCDKPNDI@NN&DNM@N@CDINOMH >JI>@MIN>JMKJM@OJKHIPH@MJPN=JJFNPN@?DIG@ 3IID >@HTJA+JINDIC@DNM@NKJIND=G@AJMOC@PI?@MBM+ >JPMN@NDI=PNDI@NN>JMKJM1 +DGG@M%#&FR@GG'IO@MI !JQ@"J GP?@+ .MJA@NNJMJAOC@7@2@<>CDIBJINDI1>CJJGJA PNDI@NN@IOGT<
+GPODQ@ !JHHDOO@@N"J>OJMPGOT .1>JINJMOD<PN@? .1 1OMCDIB2JJGFDO
Sanjyot P. Dunung
Sanjyot is president of Atma Global
RRRJH
CDBC@M@?P> HJHK HDNNDJIDNOJ>M@ JA >GM@>JBIDU@?G@@MDIOC@AD@G?JA>MJNN
>PGOPMDI?@Q@GJKDIBG@ @?B@HPGODH@?DNJGPODJIN,JO<=GTNC@DNOC@ Asia: The Complete Guide, focusing on the cultural issues CPNO@M 1 24!,,'IO@MI =PNDI@NN1C@lN>JAJPI?@M 1DIBC$JPI?JHHDOO@?OJ
3IDO@?, 1 OCMJPBC.MJE@>OMO@HDN1@HD>CDNOJMTDI>GP?@N< AMJH ,JMOCR@NO@MI3IDQ@MNDOT@ Acknowledgements
This book would not have been possible without our combined eagerness to be 52J?? MJOC@MNJI1JPOC@MI4DMBDID<3IDQ@MNDOT
0@U (CM@DI@M3IDQ@MNDOT 2CJH (JCI!JI@!JGG@B@ 4@MGI?@MNJI"DSD@1O Dedications
Mason I dedicate my work on our book to my wife, Lisa, and my kinetically active boys, 8<>C Sanjyot
To my boys - Yash, Anand, and Shanth - for making sure the sun always rises in my RJMG? Preface
Thank you for using Carpenter and Dunung'sInternational Business! If you are an JAI@RBGJ= PKNDIOC@KP=GDNCDIBDI?PNOMT
H RCTTJPJPMN@
ODODJI@M BGJ= TO@@HD> FIJRG@?B@DIAJMH DI >CKMBGJ= <>@HD> API?NM@LPDM@?DI LP O@SO=JJF
Organization
The overarching logic of the book is intuitive - organized around answers to the WHAT? Section one introduces what is international business and who has an WHERE? Section two develops student knowledge about key facets of the global M@G@
dives" that give greater detail about specific key countries. This section ends with >PMM@I>TADI@>JPIODIB
Features
Each chapter contains several staple and innovative features as follows: =PNDI@NNK@MNK@>ODQ@PMM@IOON d>CCDN@N=CCKMCOCOJMRDGG=@<=G@OJ RDOCOC@!1 BPD?@GDI@N
5DOCOC +@ Chapter 1
Introduction
WHAT'S IN IT FOR ME?
1.5C 5CJC 5C 5C @IBDI@>JHK @IOM@KM@I@PMNRJMF@MNAJM ODJI5CODJI5CJ'N'IO@M@NO@?DI'IO@MI@IO@MNJI RC@OC@MOC@RJMG?DNAG markets are interconnected and competing unfettered with each other, or (2) K@MNK@>ODQ@JI>GP?@NRDOCOJMT?DN>PNNDJIJAOC@ Opening Case: Google's Steep Learning Curve in China Image courtesy of Kit Eaton.
Of all the changes going on in the world, the Internet is the one development world, according to Thomas Friedman, Pulitzer Prize-winning author ofThe World Is Flat: A Brief History of the Twenty-First CenturyandThe Lexus and the Olive Tree: Understanding Globalization. Because of this flattening effect, Internet >JINOM@KODJIN>MJNN =JM?@M=PNDI@NNQ@IOPM@N =>@@?RCDG@HlNG@PMQ@DI!CDI@?OC@JK@IDIBJADON!CDI@N@ G 1@MB@T MDIN>@NNAJM!CDI@N@PN@MNOJOC@
DIAGP@I>@OC@M@ PDG?DIBM@ODJI Investor Relations, December 31, 2005, accessed October 25, 2010, COOKDIQ@NOJMBJJBG@>JH>JMKJM G@OO@MCOHG
quotesdbs_dbs6.pdfusesText_12
2C@%GJ= #OCD>NDN@N Chapter 2: International Trade and Foreign Direct Investment.............................. What Is International Trade Theory?
$JM@DBI"DM@>O'IQ@NOH@IO #I? JA !CDN@N Chapter 3: Culture and Business......................................................................................
What Is Culture, Anyhow? Values, Customs, and Language 3I?@MNOON*J>OD>@N
%GJ=N #I? JA !CDN@N ??DODJI@N Chapter 4: World Economies...........................................................................................
Classifying World Economies
3I?@MNO "@Q@GJKDIB5JMG? #H@MBDIB+DN@N DDD Chapter 5: Global and Regional Economic Cooperation and Integration............. International Economic Cooperation among Nations
0@BDJIJIJHD>'IO@BM 2C@3IDO@?,OJI2M@
#I? JA !CDN@N Chapter 6: International Monetary System.................................................................
What Is the International Monetary System?
5C 3I?@MNOTOC@'+$O PNDI@NN
.M<>OD>@N #I? JA !CDN@N Chapter 7: Foreign Exchange and the Global Capital Markets................................ What Do We Mean by Currency and Foreign Exchange?
3I?@MNO 4@IOPM@! #I? JA !CDN@N Chapter 8: International Expansion and Global Market Opportunity Global Strategic Choices
.#12#*%GJ=1>@I #I? JA !CDN@N Chapter 9: Exporting, Importing, and Global Sourcing............................................ What is Importing and Exporting?
!JPIO@MOM@ %GJ=DIB2DKNDI7JPM5 #I? JA !CDN@N DQ Chapter 10: Strategy and International Business......................................................
Business and Corporate Strategy
%@I@MD>1OM2C@$DQ@#G@H@IONJA1OM +DN@N Chapter 11: Global Entrepreneurship and Intrapreneurship................................. Entrepreneurship
5C PNDI@NN#IOM@KM@I@PMNCDK<>MJNN JM?@MN
$MJH#IOM@KM@I@PMNCDKOJ JMI %GJ=DN@N Chapter 12: Winning through Effective, Global Talent Management.................... The Changing Role of Strategic Human Resources Management in International Business 2C@%GJ= #AA@>ODQ@1@G@>ODJI@H@IO1OM2TDIB'OGG2JB@OC@Mh3NDIBOC@&0+ @?1>JM@> 'I>GP?DIB7JPM-RI 2DKNDI7JPM5 #I? JA !CDN@N Chapter 13: Harnessing the Engine of Global Innovation........................................ An Introduction to Research and Development (R&D)
'IO@GG@>OPDN@N Q Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management.............................................................................................
Fundamentals of Global Marketing
!MDOD>DNDJI.JDIONDI%GJ=1OON
%GJ=DIBODJIDN@N Chapter 15: Understanding the Roles of Finance and Accounting in Global Competitive Advantage....................................................................................................
International Accounting Standards
>>JPIODIBDI'IO@MI@ $DIDMJNN JM?@MN #I? JA !CDN@N QD About the Authors
Mason A. Carpenter
Mason (PhD, 1997, University of Texas at Austin) is the +)@DOC5@DF@GKMJA@NNJMJAG@@MNCDKPNDI@NN&DNM@N@CDINOMH >JI>@MIN>JMKJM@OJKHIPH@MJPN=JJFNPN@?DIG@ 3IID >@HTJA+JINDIC@DNM@NKJIND=G@AJMOC@PI?@MBM+ >JPMN@NDI=PNDI@NN>JMKJM1 +DGG@M%#&FR@GG'IO@MI !JQ@"J GP?@+ .MJA@NNJMJAOC@7@2@<>CDIBJINDI1>CJJGJA PNDI@NN@IOGT<
+GPODQ@ !JHHDOO@@N"J>OJMPGOT .1>JINJMOD<PN@? .1 1OMCDIB2JJGFDO
Sanjyot P. Dunung
Sanjyot is president of Atma Global
RRRJH
CDBC@M@?P> HJHK HDNNDJIDNOJ>M@ JA >GM@>JBIDU@?G@@MDIOC@AD@G?JA>MJNN
>PGOPMDI?@Q@GJKDIBG@ @?B@HPGODH@?DNJGPODJIN,JO<=GTNC@DNOC@ Asia: The Complete Guide, focusing on the cultural issues CPNO@M 1 24!,,'IO@MI =PNDI@NN1C@lN>JAJPI?@M 1DIBC$JPI?JHHDOO@?OJ
3IDO@?, 1 OCMJPBC.MJE@>OMO@HDN1@HD>CDNOJMTDI>GP?@N< AMJH ,JMOCR@NO@MI3IDQ@MNDOT@ Acknowledgements
This book would not have been possible without our combined eagerness to be 52J?? MJOC@MNJI1JPOC@MI4DMBDID<3IDQ@MNDOT
0@U (CM@DI@M3IDQ@MNDOT 2CJH (JCI!JI@!JGG@B@ 4@MGI?@MNJI"DSD@1O Dedications
Mason I dedicate my work on our book to my wife, Lisa, and my kinetically active boys, 8<>C Sanjyot
To my boys - Yash, Anand, and Shanth - for making sure the sun always rises in my RJMG? Preface
Thank you for using Carpenter and Dunung'sInternational Business! If you are an JAI@RBGJ= PKNDIOC@KP=GDNCDIBDI?PNOMT
H RCTTJPJPMN@
ODODJI@M BGJ= TO@@HD> FIJRG@?B@DIAJMH DI >CKMBGJ= <>@HD> API?NM@LPDM@?DI LP O@SO=JJF
Organization
The overarching logic of the book is intuitive - organized around answers to the WHAT? Section one introduces what is international business and who has an WHERE? Section two develops student knowledge about key facets of the global M@G@
dives" that give greater detail about specific key countries. This section ends with >PMM@I>TADI@>JPIODIB
Features
Each chapter contains several staple and innovative features as follows: =PNDI@NNK@MNK@>ODQ@PMM@IOON d>CCDN@N=CCKMCOCOJMRDGG=@<=G@OJ RDOCOC@!1 BPD?@GDI@N
5DOCOC +@ Chapter 1
Introduction
WHAT'S IN IT FOR ME?
1.5C 5CJC 5C 5C @IBDI@>JHK @IOM@KM@I@PMNRJMF@MNAJM ODJI5CODJI5CJ'N'IO@M@NO@?DI'IO@MI@IO@MNJI RC@OC@MOC@RJMG?DNAG markets are interconnected and competing unfettered with each other, or (2) K@MNK@>ODQ@JI>GP?@NRDOCOJMT?DN>PNNDJIJAOC@ Opening Case: Google's Steep Learning Curve in China Image courtesy of Kit Eaton.
Of all the changes going on in the world, the Internet is the one development world, according to Thomas Friedman, Pulitzer Prize-winning author ofThe World Is Flat: A Brief History of the Twenty-First CenturyandThe Lexus and the Olive Tree: Understanding Globalization. Because of this flattening effect, Internet >JINOM@KODJIN>MJNN =JM?@M=PNDI@NNQ@IOPM@N =>@@?RCDG@HlNG@PMQ@DI!CDI@?OC@JK@IDIBJADON!CDI@N@ G 1@MB@T MDIN>@NNAJM!CDI@N@PN@MNOJOC@
DIAGP@I>@OC@M@ PDG?DIBM@ODJI Investor Relations, December 31, 2005, accessed October 25, 2010, COOKDIQ@NOJMBJJBG@>JH>JMKJM G@OO@MCOHG
quotesdbs_dbs6.pdfusesText_12
What Is International Trade Theory?
$JM@DBI"DM@>O'IQ@NOH@IO #I? JA !CChapter 3: Culture and Business......................................................................................
What Is Culture, Anyhow? Values, Customs, and Language3I?@MNOON*J>OD>@N
%GJ=Chapter 4: World Economies...........................................................................................
Classifying World Economies
3I?@MNO "@Q@GJKDIB5JMG? #H@MBDIB+DN@N DDD Chapter 5: Global and Regional Economic Cooperation and Integration............. International Economic Cooperation among Nations
0@BDJIJIJHD>'IO@BM 2C@3IDO@?,OJI2M@
#I? JA !CDN@N Chapter 6: International Monetary System.................................................................
What Is the International Monetary System?
5C 3I?@MNOTOC@'+$O PNDI@NN
.M<>OD>@N #I? JA !CDN@N Chapter 7: Foreign Exchange and the Global Capital Markets................................ What Do We Mean by Currency and Foreign Exchange?
3I?@MNO 4@IOPM@! #I? JA !CDN@N Chapter 8: International Expansion and Global Market Opportunity Global Strategic Choices
.#12#*%GJ=1>@I #I? JA !CDN@N Chapter 9: Exporting, Importing, and Global Sourcing............................................ What is Importing and Exporting?
!JPIO@MOM@ %GJ=DIB2DKNDI7JPM5 #I? JA !CDN@N DQ Chapter 10: Strategy and International Business......................................................
Business and Corporate Strategy
%@I@MD>1OM2C@$DQ@#G@H@IONJA1OM +DN@N Chapter 11: Global Entrepreneurship and Intrapreneurship................................. Entrepreneurship
5C PNDI@NN#IOM@KM@I@PMNCDK<>MJNN JM?@MN
$MJH#IOM@KM@I@PMNCDKOJ JMI %GJ=DN@N Chapter 12: Winning through Effective, Global Talent Management.................... The Changing Role of Strategic Human Resources Management in International Business 2C@%GJ= #AA@>ODQ@1@G@>ODJI@H@IO1OM2TDIB'OGG2JB@OC@Mh3NDIBOC@&0+ @?1>JM@> 'I>GP?DIB7JPM-RI 2DKNDI7JPM5 #I? JA !CDN@N Chapter 13: Harnessing the Engine of Global Innovation........................................ An Introduction to Research and Development (R&D)
'IO@GG@>OPDN@N Q Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management.............................................................................................
Fundamentals of Global Marketing
!MDOD>DNDJI.JDIONDI%GJ=1OON
%GJ=DIBODJIDN@N Chapter 15: Understanding the Roles of Finance and Accounting in Global Competitive Advantage....................................................................................................
International Accounting Standards
>>JPIODIBDI'IO@MI@ $DIDMJNN JM?@MN #I? JA !CDN@N QD About the Authors
Mason A. Carpenter
Mason (PhD, 1997, University of Texas at Austin) is the +)@DOC5@DF@GKMJA@NNJMJAG@@MNCDKPNDI@NN&DNM@N@CDINOMH >JI>@MIN>JMKJM@OJKHIPH@MJPN=JJFNPN@?DIG@ 3IID >@HTJA+JINDIC@DNM@NKJIND=G@AJMOC@PI?@MBM+ >JPMN@NDI=PNDI@NN>JMKJM1 +DGG@M%#&FR@GG'IO@MI !JQ@"J GP?@+ .MJA@NNJMJAOC@7@2@<>CDIBJINDI1>CJJGJA PNDI@NN@IOGT<
+GPODQ@ !JHHDOO@@N"J>OJMPGOT .1>JINJMOD<PN@? .1 1OMCDIB2JJGFDO
Sanjyot P. Dunung
Sanjyot is president of Atma Global
RRRJH
CDBC@M@?P> HJHK HDNNDJIDNOJ>M@ JA >GM@>JBIDU@?G@@MDIOC@AD@G?JA>MJNN
>PGOPMDI?@Q@GJKDIBG@ @?B@HPGODH@?DNJGPODJIN,JO<=GTNC@DNOC@ Asia: The Complete Guide, focusing on the cultural issues CPNO@M 1 24!,,'IO@MI =PNDI@NN1C@lN>JAJPI?@M 1DIBC$JPI?JHHDOO@?OJ
3IDO@?, 1 OCMJPBC.MJE@>OMO@HDN1@HD>CDNOJMTDI>GP?@N< AMJH ,JMOCR@NO@MI3IDQ@MNDOT@ Acknowledgements
This book would not have been possible without our combined eagerness to be 52J?? MJOC@MNJI1JPOC@MI4DMBDID<3IDQ@MNDOT
0@U (CM@DI@M3IDQ@MNDOT 2CJH (JCI!JI@!JGG@B@ 4@MGI?@MNJI"DSD@1O Dedications
Mason I dedicate my work on our book to my wife, Lisa, and my kinetically active boys, 8<>C Sanjyot
To my boys - Yash, Anand, and Shanth - for making sure the sun always rises in my RJMG? Preface
Thank you for using Carpenter and Dunung'sInternational Business! If you are an JAI@RBGJ= PKNDIOC@KP=GDNCDIBDI?PNOMT
H RCTTJPJPMN@
ODODJI@M BGJ= TO@@HD> FIJRG@?B@DIAJMH DI >CKMBGJ= <>@HD> API?NM@LPDM@?DI LP O@SO=JJF
Organization
The overarching logic of the book is intuitive - organized around answers to the WHAT? Section one introduces what is international business and who has an WHERE? Section two develops student knowledge about key facets of the global M@G@
dives" that give greater detail about specific key countries. This section ends with >PMM@I>TADI@>JPIODIB
Features
Each chapter contains several staple and innovative features as follows: =PNDI@NNK@MNK@>ODQ@PMM@IOON d>CCDN@N=CCKMCOCOJMRDGG=@<=G@OJ RDOCOC@!1 BPD?@GDI@N
5DOCOC +@ Chapter 1
Introduction
WHAT'S IN IT FOR ME?
1.5C 5CJC 5C 5C @IBDI@>JHK @IOM@KM@I@PMNRJMF@MNAJM ODJI5CODJI5CJ'N'IO@M@NO@?DI'IO@MI@IO@MNJI RC@OC@MOC@RJMG?DNAG markets are interconnected and competing unfettered with each other, or (2) K@MNK@>ODQ@JI>GP?@NRDOCOJMT?DN>PNNDJIJAOC@ Opening Case: Google's Steep Learning Curve in China Image courtesy of Kit Eaton.
Of all the changes going on in the world, the Internet is the one development world, according to Thomas Friedman, Pulitzer Prize-winning author ofThe World Is Flat: A Brief History of the Twenty-First CenturyandThe Lexus and the Olive Tree: Understanding Globalization. Because of this flattening effect, Internet >JINOM@KODJIN>MJNN =JM?@M=PNDI@NNQ@IOPM@N =>@@?RCDG@HlNG@PMQ@DI!CDI@?OC@JK@IDIBJADON!CDI@N@ G 1@MB@T MDIN>@NNAJM!CDI@N@PN@MNOJOC@
DIAGP@I>@OC@M@ PDG?DIBM@ODJI Investor Relations, December 31, 2005, accessed October 25, 2010, COOKDIQ@NOJMBJJBG@>JH>JMKJM G@OO@MCOHG
quotesdbs_dbs6.pdfusesText_12
International Economic Cooperation among Nations
0@BDJIJIJHD>'IO@BM 2C@3IDO@?,OJI2M@
#I? JA !CDN@N Chapter 6: International Monetary System.................................................................
What Is the International Monetary System?
5C 3I?@MNOTOC@'+$O PNDI@NN
.M<>OD>@N #I? JA !CDN@N Chapter 7: Foreign Exchange and the Global Capital Markets................................ What Do We Mean by Currency and Foreign Exchange?
3I?@MNO 4@IOPM@! #I? JA !CDN@N Chapter 8: International Expansion and Global Market Opportunity Global Strategic Choices
.#12#*%GJ=1>@I #I? JA !CDN@N Chapter 9: Exporting, Importing, and Global Sourcing............................................ What is Importing and Exporting?
!JPIO@MOM@ %GJ=DIB2DKNDI7JPM5 #I? JA !CDN@N DQ Chapter 10: Strategy and International Business......................................................
Business and Corporate Strategy
%@I@MD>1OM2C@$DQ@#G@H@IONJA1OM +DN@N Chapter 11: Global Entrepreneurship and Intrapreneurship................................. Entrepreneurship
5C PNDI@NN#IOM@KM@I@PMNCDK<>MJNN JM?@MN
$MJH#IOM@KM@I@PMNCDKOJ JMI %GJ=DN@N Chapter 12: Winning through Effective, Global Talent Management.................... The Changing Role of Strategic Human Resources Management in International Business 2C@%GJ= #AA@>ODQ@1@G@>ODJI@H@IO1OM2TDIB'OGG2JB@OC@Mh3NDIBOC@&0+ @?1>JM@> 'I>GP?DIB7JPM-RI 2DKNDI7JPM5 #I? JA !CDN@N Chapter 13: Harnessing the Engine of Global Innovation........................................ An Introduction to Research and Development (R&D)
'IO@GG@>OPDN@N Q Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management.............................................................................................
Fundamentals of Global Marketing
!MDOD>DNDJI.JDIONDI%GJ=1OON
%GJ=DIBODJIDN@N Chapter 15: Understanding the Roles of Finance and Accounting in Global Competitive Advantage....................................................................................................
International Accounting Standards
>>JPIODIBDI'IO@MI@ $DIDMJNN JM?@MN #I? JA !CDN@N QD About the Authors
Mason A. Carpenter
Mason (PhD, 1997, University of Texas at Austin) is the +)@DOC5@DF@GKMJA@NNJMJAG@@MNCDKPNDI@NN&DNM@N@CDINOMH >JI>@MIN>JMKJM@OJKHIPH@MJPN=JJFNPN@?DIG@ 3IID >@HTJA+JINDIC@DNM@NKJIND=G@AJMOC@PI?@MBM+ >JPMN@NDI=PNDI@NN>JMKJM1 +DGG@M%#&FR@GG'IO@MI !JQ@"J GP?@+ .MJA@NNJMJAOC@7@2@<>CDIBJINDI1>CJJGJA PNDI@NN@IOGT<
+GPODQ@ !JHHDOO@@N"J>OJMPGOT .1>JINJMOD<PN@? .1 1OMCDIB2JJGFDO
Sanjyot P. Dunung
Sanjyot is president of Atma Global
RRRJH
CDBC@M@?P> HJHK HDNNDJIDNOJ>M@ JA >GM@>JBIDU@?G@@MDIOC@AD@G?JA>MJNN
>PGOPMDI?@Q@GJKDIBG@ @?B@HPGODH@?DNJGPODJIN,JO<=GTNC@DNOC@ Asia: The Complete Guide, focusing on the cultural issues CPNO@M 1 24!,,'IO@MI =PNDI@NN1C@lN>JAJPI?@M 1DIBC$JPI?JHHDOO@?OJ
3IDO@?, 1 OCMJPBC.MJE@>OMO@HDN1@HD>CDNOJMTDI>GP?@N< AMJH ,JMOCR@NO@MI3IDQ@MNDOT@ Acknowledgements
This book would not have been possible without our combined eagerness to be 52J?? MJOC@MNJI1JPOC@MI4DMBDID<3IDQ@MNDOT
0@U (CM@DI@M3IDQ@MNDOT 2CJH (JCI!JI@!JGG@B@ 4@MGI?@MNJI"DSD@1O Dedications
Mason I dedicate my work on our book to my wife, Lisa, and my kinetically active boys, 8<>C Sanjyot
To my boys - Yash, Anand, and Shanth - for making sure the sun always rises in my RJMG? Preface
Thank you for using Carpenter and Dunung'sInternational Business! If you are an JAI@RBGJ= PKNDIOC@KP=GDNCDIBDI?PNOMT
H RCTTJPJPMN@
ODODJI@M BGJ= TO@@HD> FIJRG@?B@DIAJMH DI >CKMBGJ= <>@HD> API?NM@LPDM@?DI LP O@SO=JJF
Organization
The overarching logic of the book is intuitive - organized around answers to the WHAT? Section one introduces what is international business and who has an WHERE? Section two develops student knowledge about key facets of the global M@G@
dives" that give greater detail about specific key countries. This section ends with >PMM@I>TADI@>JPIODIB
Features
Each chapter contains several staple and innovative features as follows: =PNDI@NNK@MNK@>ODQ@PMM@IOON d>CCDN@N=CCKMCOCOJMRDGG=@<=G@OJ RDOCOC@!1 BPD?@GDI@N
5DOCOC +@ Chapter 1
Introduction
WHAT'S IN IT FOR ME?
1.5C 5CJC 5C 5C @IBDI@>JHK @IOM@KM@I@PMNRJMF@MNAJM ODJI5CODJI5CJ'N'IO@M@NO@?DI'IO@MI@IO@MNJI RC@OC@MOC@RJMG?DNAG markets are interconnected and competing unfettered with each other, or (2) K@MNK@>ODQ@JI>GP?@NRDOCOJMT?DN>PNNDJIJAOC@ Opening Case: Google's Steep Learning Curve in China Image courtesy of Kit Eaton.
Of all the changes going on in the world, the Internet is the one development world, according to Thomas Friedman, Pulitzer Prize-winning author ofThe World Is Flat: A Brief History of the Twenty-First CenturyandThe Lexus and the Olive Tree: Understanding Globalization. Because of this flattening effect, Internet >JINOM@KODJIN>MJNN =JM?@M=PNDI@NNQ@IOPM@N =>@@?RCDG@HlNG@PMQ@DI!CDI@?OC@JK@IDIBJADON!CDI@N@ G 1@MB@T MDIN>@NNAJM!CDI@N@PN@MNOJOC@
DIAGP@I>@OC@M@ PDG?DIBM@ODJI Investor Relations, December 31, 2005, accessed October 25, 2010, COOKDIQ@NOJMBJJBG@>JH>JMKJM G@OO@MCOHG
quotesdbs_dbs6.pdfusesText_12
2C@3IDO@?,OJI2M@
#I? JA !CChapter 6: International Monetary System.................................................................
What Is the International Monetary System?
5C 3I?@MNOTOC@'+$O PNDI@NN
.M<>OD>@N #I? JA !CDN@N Chapter 7: Foreign Exchange and the Global Capital Markets................................ What Do We Mean by Currency and Foreign Exchange?
3I?@MNO 4@IOPM@! #I? JA !CDN@N Chapter 8: International Expansion and Global Market Opportunity Global Strategic Choices
.#12#*%GJ=1>@I #I? JA !CDN@N Chapter 9: Exporting, Importing, and Global Sourcing............................................ What is Importing and Exporting?
!JPIO@MOM@ %GJ=DIB2DKNDI7JPM5 #I? JA !CDN@N DQ Chapter 10: Strategy and International Business......................................................
Business and Corporate Strategy
%@I@MD>1OM2C@$DQ@#G@H@IONJA1OM +DN@N Chapter 11: Global Entrepreneurship and Intrapreneurship................................. Entrepreneurship
5C PNDI@NN#IOM@KM@I@PMNCDK<>MJNN JM?@MN
$MJH#IOM@KM@I@PMNCDKOJ JMI %GJ=DN@N Chapter 12: Winning through Effective, Global Talent Management.................... The Changing Role of Strategic Human Resources Management in International Business 2C@%GJ= #AA@>ODQ@1@G@>ODJI@H@IO1OM2TDIB'OGG2JB@OC@Mh3NDIBOC@&0+ @?1>JM@> 'I>GP?DIB7JPM-RI 2DKNDI7JPM5 #I? JA !CDN@N Chapter 13: Harnessing the Engine of Global Innovation........................................ An Introduction to Research and Development (R&D)
'IO@GG@>OPDN@N Q Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management.............................................................................................
Fundamentals of Global Marketing
!MDOD>DNDJI.JDIONDI%GJ=1OON
%GJ=DIBODJIDN@N Chapter 15: Understanding the Roles of Finance and Accounting in Global Competitive Advantage....................................................................................................
International Accounting Standards
>>JPIODIBDI'IO@MI@ $DIDMJNN JM?@MN #I? JA !CDN@N QD About the Authors
Mason A. Carpenter
Mason (PhD, 1997, University of Texas at Austin) is the +)@DOC5@DF@GKMJA@NNJMJAG@@MNCDKPNDI@NN&DNM@N@CDINOMH >JI>@MIN>JMKJM@OJKHIPH@MJPN=JJFNPN@?DIG@ 3IID >@HTJA+JINDIC@DNM@NKJIND=G@AJMOC@PI?@MBM+ >JPMN@NDI=PNDI@NN>JMKJM1 +DGG@M%#&FR@GG'IO@MI !JQ@"J GP?@+ .MJA@NNJMJAOC@7@2@<>CDIBJINDI1>CJJGJA PNDI@NN@IOGT<
+GPODQ@ !JHHDOO@@N"J>OJMPGOT .1>JINJMOD<PN@? .1 1OMCDIB2JJGFDO
Sanjyot P. Dunung
Sanjyot is president of Atma Global
RRRJH
CDBC@M@?P> HJHK HDNNDJIDNOJ>M@ JA >GM@>JBIDU@?G@@MDIOC@AD@G?JA>MJNN
>PGOPMDI?@Q@GJKDIBG@ @?B@HPGODH@?DNJGPODJIN,JO<=GTNC@DNOC@ Asia: The Complete Guide, focusing on the cultural issues CPNO@M 1 24!,,'IO@MI =PNDI@NN1C@lN>JAJPI?@M 1DIBC$JPI?JHHDOO@?OJ
3IDO@?, 1 OCMJPBC.MJE@>OMO@HDN1@HD>CDNOJMTDI>GP?@N< AMJH ,JMOCR@NO@MI3IDQ@MNDOT@ Acknowledgements
This book would not have been possible without our combined eagerness to be 52J?? MJOC@MNJI1JPOC@MI4DMBDID<3IDQ@MNDOT
0@U (CM@DI@M3IDQ@MNDOT 2CJH (JCI!JI@!JGG@B@ 4@MGI?@MNJI"DSD@1O Dedications
Mason I dedicate my work on our book to my wife, Lisa, and my kinetically active boys, 8<>C Sanjyot
To my boys - Yash, Anand, and Shanth - for making sure the sun always rises in my RJMG? Preface
Thank you for using Carpenter and Dunung'sInternational Business! If you are an JAI@RBGJ= PKNDIOC@KP=GDNCDIBDI?PNOMT
H RCTTJPJPMN@
ODODJI@M BGJ= TO@@HD> FIJRG@?B@DIAJMH DI >CKMBGJ= <>@HD> API?NM@LPDM@?DI LP O@SO=JJF
Organization
The overarching logic of the book is intuitive - organized around answers to the WHAT? Section one introduces what is international business and who has an WHERE? Section two develops student knowledge about key facets of the global M@G@
dives" that give greater detail about specific key countries. This section ends with >PMM@I>TADI@>JPIODIB
Features
Each chapter contains several staple and innovative features as follows: =PNDI@NNK@MNK@>ODQ@PMM@IOON d>CCDN@N=CCKMCOCOJMRDGG=@<=G@OJ RDOCOC@!1 BPD?@GDI@N
5DOCOC +@ Chapter 1
Introduction
WHAT'S IN IT FOR ME?
1.5C 5CJC 5C 5C @IBDI@>JHK @IOM@KM@I@PMNRJMF@MNAJM ODJI5CODJI5CJ'N'IO@M@NO@?DI'IO@MI@IO@MNJI RC@OC@MOC@RJMG?DNAG markets are interconnected and competing unfettered with each other, or (2) K@MNK@>ODQ@JI>GP?@NRDOCOJMT?DN>PNNDJIJAOC@ Opening Case: Google's Steep Learning Curve in China Image courtesy of Kit Eaton.
Of all the changes going on in the world, the Internet is the one development world, according to Thomas Friedman, Pulitzer Prize-winning author ofThe World Is Flat: A Brief History of the Twenty-First CenturyandThe Lexus and the Olive Tree: Understanding Globalization. Because of this flattening effect, Internet >JINOM@KODJIN>MJNN =JM?@M=PNDI@NNQ@IOPM@N =>@@?RCDG@HlNG@PMQ@DI!CDI@?OC@JK@IDIBJADON!CDI@N@ G 1@MB@T MDIN>@NNAJM!CDI@N@PN@MNOJOC@
DIAGP@I>@OC@M@ PDG?DIBM@ODJI Investor Relations, December 31, 2005, accessed October 25, 2010, COOKDIQ@NOJMBJJBG@>JH>JMKJM G@OO@MCOHG
quotesdbs_dbs6.pdfusesText_12
3I?@MNOTOC@'+$O PNDI@NN
.M<>OD>@N #I? JA !CWhat Do We Mean by Currency and Foreign Exchange?
3I?@MNO 4@IOPM@! #I? JA !CDN@N Chapter 8: International Expansion and Global Market Opportunity Global Strategic Choices
.#12#*%GJ=1>@I #I? JA !CDN@N Chapter 9: Exporting, Importing, and Global Sourcing............................................ What is Importing and Exporting?
!JPIO@MOM@ %GJ=DIB2DKNDI7JPM5 #I? JA !CDN@N DQ Chapter 10: Strategy and International Business......................................................
Business and Corporate Strategy
%@I@MD>1OM2C@$DQ@#G@H@IONJA1OM +DN@N Chapter 11: Global Entrepreneurship and Intrapreneurship................................. Entrepreneurship
5C PNDI@NN#IOM@KM@I@PMNCDK<>MJNN JM?@MN
$MJH#IOM@KM@I@PMNCDKOJ JMI %GJ=DN@N Chapter 12: Winning through Effective, Global Talent Management.................... The Changing Role of Strategic Human Resources Management in International Business 2C@%GJ= #AA@>ODQ@1@G@>ODJI@H@IO1OM2TDIB'OGG2JB@OC@Mh3NDIBOC@&0+ @?1>JM@> 'I>GP?DIB7JPM-RI 2DKNDI7JPM5 #I? JA !CDN@N Chapter 13: Harnessing the Engine of Global Innovation........................................ An Introduction to Research and Development (R&D)
'IO@GG@>OPDN@N Q Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management.............................................................................................
Fundamentals of Global Marketing
!MDOD>DNDJI.JDIONDI%GJ=1OON
%GJ=DIBODJIDN@N Chapter 15: Understanding the Roles of Finance and Accounting in Global Competitive Advantage....................................................................................................
International Accounting Standards
>>JPIODIBDI'IO@MI@ $DIDMJNN JM?@MN #I? JA !CDN@N QD About the Authors
Mason A. Carpenter
Mason (PhD, 1997, University of Texas at Austin) is the +)@DOC5@DF@GKMJA@NNJMJAG@@MNCDKPNDI@NN&DNM@N@CDINOMH >JI>@MIN>JMKJM@OJKHIPH@MJPN=JJFNPN@?DIG@ 3IID >@HTJA+JINDIC@DNM@NKJIND=G@AJMOC@PI?@MBM+ >JPMN@NDI=PNDI@NN>JMKJM1 +DGG@M%#&FR@GG'IO@MI !JQ@"J GP?@+ .MJA@NNJMJAOC@7@2@<>CDIBJINDI1>CJJGJA PNDI@NN@IOGT<
+GPODQ@ !JHHDOO@@N"J>OJMPGOT .1>JINJMOD<PN@? .1 1OMCDIB2JJGFDO
Sanjyot P. Dunung
Sanjyot is president of Atma Global
RRRJH
CDBC@M@?P> HJHK HDNNDJIDNOJ>M@ JA >GM@>JBIDU@?G@@MDIOC@AD@G?JA>MJNN
>PGOPMDI?@Q@GJKDIBG@ @?B@HPGODH@?DNJGPODJIN,JO<=GTNC@DNOC@ Asia: The Complete Guide, focusing on the cultural issues CPNO@M 1 24!,,'IO@MI =PNDI@NN1C@lN>JAJPI?@M 1DIBC$JPI?JHHDOO@?OJ
3IDO@?, 1 OCMJPBC.MJE@>OMO@HDN1@HD>CDNOJMTDI>GP?@N< AMJH ,JMOCR@NO@MI3IDQ@MNDOT@ Acknowledgements
This book would not have been possible without our combined eagerness to be 52J?? MJOC@MNJI1JPOC@MI4DMBDID<3IDQ@MNDOT
0@U (CM@DI@M3IDQ@MNDOT 2CJH (JCI!JI@!JGG@B@ 4@MGI?@MNJI"DSD@1O Dedications
Mason I dedicate my work on our book to my wife, Lisa, and my kinetically active boys, 8<>C Sanjyot
To my boys - Yash, Anand, and Shanth - for making sure the sun always rises in my RJMG? Preface
Thank you for using Carpenter and Dunung'sInternational Business! If you are an JAI@RBGJ= PKNDIOC@KP=GDNCDIBDI?PNOMT
H RCTTJPJPMN@
ODODJI@M BGJ= TO@@HD> FIJRG@?B@DIAJMH DI >CKMBGJ= <>@HD> API?NM@LPDM@?DI LP O@SO=JJF
Organization
The overarching logic of the book is intuitive - organized around answers to the WHAT? Section one introduces what is international business and who has an WHERE? Section two develops student knowledge about key facets of the global M@G@
dives" that give greater detail about specific key countries. This section ends with >PMM@I>TADI@>JPIODIB
Features
Each chapter contains several staple and innovative features as follows: =PNDI@NNK@MNK@>ODQ@PMM@IOON d>CCDN@N=CCKMCOCOJMRDGG=@<=G@OJ RDOCOC@!1 BPD?@GDI@N
5DOCOC +@ Chapter 1
Introduction
WHAT'S IN IT FOR ME?
1.5C 5CJC 5C 5C @IBDI@>JHK @IOM@KM@I@PMNRJMF@MNAJM ODJI5CODJI5CJ'N'IO@M@NO@?DI'IO@MI@IO@MNJI RC@OC@MOC@RJMG?DNAG markets are interconnected and competing unfettered with each other, or (2) K@MNK@>ODQ@JI>GP?@NRDOCOJMT?DN>PNNDJIJAOC@ Opening Case: Google's Steep Learning Curve in China Image courtesy of Kit Eaton.
Of all the changes going on in the world, the Internet is the one development world, according to Thomas Friedman, Pulitzer Prize-winning author ofThe World Is Flat: A Brief History of the Twenty-First CenturyandThe Lexus and the Olive Tree: Understanding Globalization. Because of this flattening effect, Internet >JINOM@KODJIN>MJNN =JM?@M=PNDI@NNQ@IOPM@N =>@@?RCDG@HlNG@PMQ@DI!CDI@?OC@JK@IDIBJADON!CDI@N@ G 1@MB@T MDIN>@NNAJM!CDI@N@PN@MNOJOC@
DIAGP@I>@OC@M@ PDG?DIBM@ODJI Investor Relations, December 31, 2005, accessed October 25, 2010, COOKDIQ@NOJMBJJBG@>JH>JMKJM G@OO@MCOHG
quotesdbs_dbs6.pdfusesText_12
Global Strategic Choices
.#12#*%GJ=What is Importing and Exporting?
!JPIO@MOM@ %GJ=Chapter 10: Strategy and International Business......................................................
Business and Corporate Strategy
%@I@MD>1OMEntrepreneurship
5C PNDI@NN#IOM@KM@I@PMNCDK<>MJNN JM?@MN
$MJH#IOM@KM@I@PMNCDKOJ JMI %GJ=DN@N Chapter 12: Winning through Effective, Global Talent Management.................... The Changing Role of Strategic Human Resources Management in International Business 2C@%GJ= #AA@>ODQ@1@G@>ODJI@H@IO1OM2TDIB'OGG2JB@OC@Mh3NDIBOC@&0+ @?1>JM@> 'I>GP?DIB7JPM-RI 2DKNDI7JPM5 #I? JA !CDN@N Chapter 13: Harnessing the Engine of Global Innovation........................................ An Introduction to Research and Development (R&D)
'IO@GG@>OPDN@N Q Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management.............................................................................................
Fundamentals of Global Marketing
!MDOD>DNDJI.JDIONDI%GJ=1OON
%GJ=DIBODJIDN@N Chapter 15: Understanding the Roles of Finance and Accounting in Global Competitive Advantage....................................................................................................
International Accounting Standards
>>JPIODIBDI'IO@MI@ $DIDMJNN JM?@MN #I? JA !CDN@N QD About the Authors
Mason A. Carpenter
Mason (PhD, 1997, University of Texas at Austin) is the +)@DOC5@DF@GKMJA@NNJMJAG@@MNCDKPNDI@NN&DNM@N@CDINOMH >JI>@MIN>JMKJM@OJKHIPH@MJPN=JJFNPN@?DIG@ 3IID >@HTJA+JINDIC@DNM@NKJIND=G@AJMOC@PI?@MBM+ >JPMN@NDI=PNDI@NN>JMKJM1 +DGG@M%#&FR@GG'IO@MI !JQ@"J GP?@+ .MJA@NNJMJAOC@7@2@<>CDIBJINDI1>CJJGJA PNDI@NN@IOGT<
+GPODQ@ !JHHDOO@@N"J>OJMPGOT .1>JINJMOD<PN@? .1 1OMCDIB2JJGFDO
Sanjyot P. Dunung
Sanjyot is president of Atma Global
RRRJH
CDBC@M@?P> HJHK HDNNDJIDNOJ>M@ JA >GM@>JBIDU@?G@@MDIOC@AD@G?JA>MJNN
>PGOPMDI?@Q@GJKDIBG@ @?B@HPGODH@?DNJGPODJIN,JO<=GTNC@DNOC@ Asia: The Complete Guide, focusing on the cultural issues CPNO@M 1 24!,,'IO@MI =PNDI@NN1C@lN>JAJPI?@M 1DIBC$JPI?JHHDOO@?OJ
3IDO@?, 1 OCMJPBC.MJE@>OMO@HDN1@HD>CDNOJMTDI>GP?@N< AMJH ,JMOCR@NO@MI3IDQ@MNDOT@ Acknowledgements
This book would not have been possible without our combined eagerness to be 52J?? MJOC@MNJI1JPOC@MI4DMBDID<3IDQ@MNDOT
0@U (CM@DI@M3IDQ@MNDOT 2CJH (JCI!JI@!JGG@B@ 4@MGI?@MNJI"DSD@1O Dedications
Mason I dedicate my work on our book to my wife, Lisa, and my kinetically active boys, 8<>C Sanjyot
To my boys - Yash, Anand, and Shanth - for making sure the sun always rises in my RJMG? Preface
Thank you for using Carpenter and Dunung'sInternational Business! If you are an JAI@RBGJ= PKNDIOC@KP=GDNCDIBDI?PNOMT
H RCTTJPJPMN@
ODODJI@M BGJ= TO@@HD> FIJRG@?B@DIAJMH DI >CKMBGJ= <>@HD> API?NM@LPDM@?DI LP O@SO=JJF
Organization
The overarching logic of the book is intuitive - organized around answers to the WHAT? Section one introduces what is international business and who has an WHERE? Section two develops student knowledge about key facets of the global M@G@
dives" that give greater detail about specific key countries. This section ends with >PMM@I>TADI@>JPIODIB
Features
Each chapter contains several staple and innovative features as follows: =PNDI@NNK@MNK@>ODQ@PMM@IOON d>CCDN@N=CCKMCOCOJMRDGG=@<=G@OJ RDOCOC@!1 BPD?@GDI@N
5DOCOC +@ Chapter 1
Introduction
WHAT'S IN IT FOR ME?
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Of all the changes going on in the world, the Internet is the one development world, according to Thomas Friedman, Pulitzer Prize-winning author ofThe World Is Flat: A Brief History of the Twenty-First CenturyandThe Lexus and the Olive Tree: Understanding Globalization. Because of this flattening effect, Internet >JINOM@KODJIN>MJNN =JM?@M=PNDI@NNQ@IOPM@N =>@@?RCDG@HlNG@PMQ@DI!CDI@?OC@JK@IDIBJADON!CDI@N@ G 1@MB@T MDIN>@NNAJM!CDI@N@PN@MNOJOC@
DIAGP@I>@OC@M@ PDG?DIBM@ODJI Investor Relations, December 31, 2005, accessed October 25, 2010, COOKDIQ@NOJMBJJBG@>JH>JMKJM G@OO@MCOHG
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'IO@GG@>OPDN@N Q Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management.............................................................................................
Fundamentals of Global Marketing
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International Accounting Standards
>>JPIODIBDI'IO@MI@ $DIDMJNN JM?@MN #I? JA !CDN@N QD About the Authors
Mason A. Carpenter
Mason (PhD, 1997, University of Texas at Austin) is the +)@DOC5@DF@GKMJA@NNJMJAG@@MNCDKPNDI@NN&DNM@N@CDINOMH >JI>@MIN>JMKJM@OJKHIPH@MJPN=JJFNPN@?DIG@ 3IID >@HTJA+JINDIC@DNM@NKJIND=G@AJMOC@PI?@MBM+ >JPMN@NDI=PNDI@NN>JMKJM1 +DGG@M%#&FR@GG'IO@MI !JQ@"J GP?@+ .MJA@NNJMJAOC@7@2@<>CDIBJINDI1>CJJGJA PNDI@NN@IOGT<
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Sanjyot P. Dunung
Sanjyot is president of Atma Global
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>PGOPMDI?@Q@GJKDIBG@ @?B@HPGODH@?DNJGPODJIN,JO<=GTNC@DNOC@ Asia: The Complete Guide, focusing on the cultural issues CPNO@M 1 24!,,'IO@MI =PNDI@NN1C@lN>JAJPI?@M 1DIBC$JPI?JHHDOO@?OJ
3IDO@?, 1 OCMJPBC.MJE@>OMO@HDN1@HD>CDNOJMTDI>GP?@N< AMJH ,JMOCR@NO@MI3IDQ@MNDOT@ Acknowledgements
This book would not have been possible without our combined eagerness to be 52J?? MJOC@MNJI1JPOC@MI4DMBDID<3IDQ@MNDOT
0@U (CM@DI@M3IDQ@MNDOT 2CJH (JCI!JI@!JGG@B@ 4@MGI?@MNJI"DSD@1O Dedications
Mason I dedicate my work on our book to my wife, Lisa, and my kinetically active boys, 8<>C Sanjyot
To my boys - Yash, Anand, and Shanth - for making sure the sun always rises in my RJMG? Preface
Thank you for using Carpenter and Dunung'sInternational Business! If you are an JAI@RBGJ= PKNDIOC@KP=GDNCDIBDI?PNOMT
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Organization
The overarching logic of the book is intuitive - organized around answers to the WHAT? Section one introduces what is international business and who has an WHERE? Section two develops student knowledge about key facets of the global M@G@
dives" that give greater detail about specific key countries. This section ends with >PMM@I>TADI@>JPIODIB
Features
Each chapter contains several staple and innovative features as follows: =PNDI@NNK@MNK@>ODQ@PMM@IOON d>CCDN@N=CCKMCOCOJMRDGG=@<=G@OJ RDOCOC@!1 BPD?@GDI@N
5DOCOC +@ Chapter 1
Introduction
WHAT'S IN IT FOR ME?
1.5C 5CJC 5C 5C @IBDI@>JHK @IOM@KM@I@PMNRJMF@MNAJM ODJI5CODJI5CJ'N'IO@M@NO@?DI'IO@MI@IO@MNJI RC@OC@MOC@RJMG?DNAG markets are interconnected and competing unfettered with each other, or (2) K@MNK@>ODQ@JI>GP?@NRDOCOJMT?DN>PNNDJIJAOC@ Opening Case: Google's Steep Learning Curve in China Image courtesy of Kit Eaton.
Of all the changes going on in the world, the Internet is the one development world, according to Thomas Friedman, Pulitzer Prize-winning author ofThe World Is Flat: A Brief History of the Twenty-First CenturyandThe Lexus and the Olive Tree: Understanding Globalization. Because of this flattening effect, Internet >JINOM@KODJIN>MJNN =JM?@M=PNDI@NNQ@IOPM@N =>@@?RCDG@HlNG@PMQ@DI!CDI@?OC@JK@IDIBJADON!CDI@N@ G 1@MB@T MDIN>@NNAJM!CDI@N@PN@MNOJOC@
DIAGP@I>@OC@M@ PDG?DIBM@ODJI Investor Relations, December 31, 2005, accessed October 25, 2010, COOKDIQ@NOJMBJJBG@>JH>JMKJM G@OO@MCOHG
quotesdbs_dbs6.pdfusesText_12
2DKNDI7JPM5 #I? JA !CDN@N Chapter 13: Harnessing the Engine of Global Innovation........................................ An Introduction to Research and Development (R&D)
'IO@GG@>OPDN@N Q Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management.............................................................................................
Fundamentals of Global Marketing
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%GJ=An Introduction to Research and Development (R&D)
'IO@GG@>OPSupply-Chain Management.............................................................................................
Fundamentals of Global Marketing
!MDOD>Competitive Advantage....................................................................................................