[PDF] Support de formation Neolane Campaign 61 - SOAP JavaScript PDF celine.pdf

Download Adobe Campaign client p 9 Enter the login and password of an Adobe Campaign operator 8 First launch of the Adobe Campaign client console

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© 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.

Training material

Adobe Campaign v.6.1

Summary

I. INTRODUCTION p.6

II. CIENT SETUP p.8

II.1. Download Adobe Campaign client p.9

II.2. Installation wizard p.10

II.3. Adobe Campaign first launch p.11

II.4. Connection settings p.12

II.5. Client connection to the database p.13

III. FIRST STEPS WITH ADOBE CAMPAIGN v.6 p.14

III.1. Home page p.14

III.2. Profiles and target p.15

III.3. Recipients p.16

III.4. Lists p.20

III.5. Services and subscriptions p.24

III.6. Jobs p.27

Summary

IV.L'EXPLORATEUR p.39

IV.1. Interface p.40

IV.2. Navigation tree p.42

IV.3. Lists of records p.43

IV.4. Lists display configuration p.44

IV.5. Parent and child folders p.45

IV.6. Sorting p.46

IV.7. Simple filters p.47

IV.8. Predefined filters p.48

IV.9. Advanced filters p.49

IV.10. Detail screen p.50

IV.11. Access management p.51

V. MARKETING CAMPAIGN p.56

V.1. Create a marketing campaign p.57

V.2. Details of a marketing operation: Dashboard p.59

V.3. Edit tab p.61

V.4. Campaign advanced parameters p.62

V.5. Control group p.63

V.6. Seed addresses p.67

V.7. Validation p.68

Summary

V.8. Documents p.70

V.9. Budget p.72

V.10. Targeting and Workflow p.73

V.11. Create a simple targeting Workflow p.74

V.12. Targeting and filtering dimension p.75

V.13. Filtering criterias : Simples filters p.76

V.14. Filtering criterias : example 1 p.77

V.15. Filtering criterias : Advanced filters- example 2 p.78 V.16. Filtering criterias : Filters with functions p.79 V.17. Filtering criterias : Filtres with functions - example 3 p.82

V.18. DIRECT MAIL DELIVERY p.83

V.19. E-MAIL DELIVERY p.91

V.20. Schema of a delivery main states p.103

VI. NEOLANE SOCIAL MARKETING p.104

VI.1. Publish on Facebook p.105

VI.2. Publish a status on Facebook p.110

VI.3. Publish a link on Facebook p.111

VI.4. Publish onTwitter p.114

Summary

VII. WEB APPLICATIONS p.123

VII.1. Steps of implementation p.124

VII.2. Create the page content p.126

VII.3. Visualize the web page rendering p.128

VII.4. Save the entered datas p.129

VII.5. Edit the end page p.131

I.INTRODUCTION / Main functionalities

6 © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. I. INTRODUCTION / Platform, applications and Adobe Campaign options 7 © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.

II. CLIENT INSTALLATION

Get the installation file through a web browser

Connection URL:

II.1. Download the Adobe Campaign client

II.2. Installation wizard

You can specify

Launch the console

Neolane Client Console

Enter connection parameters

II.4. Connections setup

Adobe Campaign v6) of the

II.5. Client connection to the database

13 parameters ' window : • Select the database

Enter the user login

Enter the user password

Submit

The login define the set of rights (folders access, creating, modifying, consultating ...) for the user ( see 'Access management')

Password can be remembered

III. FIRST STEPS WITH ADOBE CAMPAIGN

III.1. Home page

14 The platform multiple functionalities, distributed in universes: they are materialized through links located in the interface top banner

Navigation

III.2. Profiles and targets

Each universe offers a set of functionalities, organized depending on the business process of the use case

context. In the Profiles and targets universe, you can access the recipients lists, subscription services, existing

III.3. Recipients

Recipients stands for, in Adobe Campaign, the individuals stored into the database: communications

subscribers, customer or prospect list members etc. All concerned persons we wish to segment, target and

contact through email, SMS or any other channel. 16

Overview

III.3. Recipients

Recipient folder selection:

By default, the contacts are located in the Recipient folder (Profiles and targets / Recipient) but it is still possible

to create additional folders.

To change the folder, click on the " Profiles and target » dropdown list and select the recipient folder to display.

III.3. Recipients

Filter recipients (by name or email) :

Enter the informations to filter and click Enter.

Select a recipient:

Click on the contact name

This recipient sheet opens in a new tab

You can visualize all of this person informations into different tabs (General, Contact information, Others,Lists, Subscriptions, Deliveries,

Tracking, Propositions

III.3. Recipients

Add a new recipient

1.Click on the " Create » button

2.A window pops up

3.Enter the recipient informations

into the different tabs

4.Click on the " Save » button

III.4. Lists

A list seeks to identify, classify and target populations of recipients. This is a potential targeting tool.

A contact can be a member of several lists.

Warning: the list is static, it gathers the members of a same group at a specific moment. For a dynamic

targeting, we will preferably use the filters. Lists are created to highlight relatively frozen population. I.e: Test list for controlling a message content (Proof, control group...). 20 © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.

III.4 Group type list

21
recipients •To create the list, i.e: 'Proof list' (it will regroup all of the persons in charge of testing the content of a message before sending to the final target): - From the home page, use the Profiles and targets/ Lists (or by folders of the same name through the explorer) - Click on " Create » - Enter the label : " Proof list » - Click on the " Content » tab and on the " Add » button - Select the persons who are part of the list among the recipients - Click on " Save ». The list is saved. © 2013 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.

III.4 File type list

22
contracts, products...) From the home page, use the Profiles and targets / Lists menu

Select the source file and click on " Next »

III.4 File type list

Launch the import by clicking " Start »

Name the list and " Save »

III.5. Services & subscriptions

Adobe Campaign allows to create and administrate information services (such as newsletters) and manage

the associated subscriptions.

An information service features: a label, subscriptions and unsubscriptions, manual or automated, limited time

service (trial period for instance), confirmation mecanisms (double opt-in...), etc. Out of the box, those comes with specific reports. Subscription / unsubscription operations of the services can be performed in three ways:

Manually

Through an import (service only)

Through web forms

III.5. Services & subscriptions

25
From the home page, use the Profiles and targets menuquotesdbs_dbs17.pdfusesText_23

[PDF] [PDF] Support de formation Neolane Campaign 61 - SOAP JavaScript

Training material

Adobe Campaign v.6.1

Summary

I. INTRODUCTION p.6

II. CIENT SETUP p.8

II.1. Download Adobe Campaign client p.9

II.2. Installation wizard p.10

II.3. Adobe Campaign first launch p.11

II.4. Connection settings p.12

II.5. Client connection to the database p.13

III. FIRST STEPS WITH ADOBE CAMPAIGN v.6 p.14

III.1. Home page p.14

III.2. Profiles and target p.15

III.3. Recipients p.16

III.4. Lists p.20

III.5. Services and subscriptions p.24

III.6. Jobs p.27

Summary

IV.L'EXPLORATEUR p.39

IV.1. Interface p.40

IV.2. Navigation tree p.42

IV.3. Lists of records p.43

IV.4. Lists display configuration p.44

IV.5. Parent and child folders p.45

IV.6. Sorting p.46

IV.7. Simple filters p.47

IV.8. Predefined filters p.48

IV.9. Advanced filters p.49

IV.10. Detail screen p.50

IV.11. Access management p.51

V. MARKETING CAMPAIGN p.56

V.1. Create a marketing campaign p.57

V.3. Edit tab p.61

V.4. Campaign advanced parameters p.62

V.5. Control group p.63

V.6. Seed addresses p.67

V.7. Validation p.68

Summary

V.8. Documents p.70

V.9. Budget p.72

V.10. Targeting and Workflow p.73

V.11. Create a simple targeting Workflow p.74

V.12. Targeting and filtering dimension p.75

V.14. Filtering criterias : example 1 p.77

V.18. DIRECT MAIL DELIVERY p.83

V.19. E-MAIL DELIVERY p.91

V.20. Schema of a delivery main states p.103

VI. NEOLANE SOCIAL MARKETING p.104

VI.1. Publish on Facebook p.105

VI.2. Publish a status on Facebook p.110

VI.3. Publish a link on Facebook p.111

VI.4. Publish onTwitter p.114

Summary

VII. WEB APPLICATIONS p.123

VII.1. Steps of implementation p.124

VII.2. Create the page content p.126

VII.3. Visualize the web page rendering p.128

VII.4. Save the entered datas p.129

VII.5. Edit the end page p.131

I.INTRODUCTION / Main functionalities

II. CLIENT INSTALLATION

Get the installation file through a web browser

Connection URL:

II.1. Download the Adobe Campaign client

II.2. Installation wizard

You can specify

Launch the console

Neolane Client Console

Enter connection parameters

II.4. Connections setup

Adobe Campaign v6) of the

II.5. Client connection to the database

 Enter the user login

 Enter the user password

 Submit

Password can be remembered

III. FIRST STEPS WITH ADOBE CAMPAIGN

III.1. Home page

Navigation

Enter the user login

Enter the user password

Submit