26 sept 2016 · Imitating others leads to social benefits, like bonding together on social groups YouTubers are seen as authentic when reviewing a product or brand (Influencer Marketing, 2012) Lastly, YouTubers who are active on social media can easily interact with their audience
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[PDF] YouTubers impact on viewers buying behavior - Theseus
8 mai 2017 · their audience Viewers' buying behavior influenced by YouTubers, can be examined by understanding influencer marketing, psychological
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26 sept 2016 · Imitating others leads to social benefits, like bonding together on social groups YouTubers are seen as authentic when reviewing a product or brand (Influencer Marketing, 2012) Lastly, YouTubers who are active on social media can easily interact with their audience
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YouTuber's as Role-Models: A Study of the Ways YouTubers Influence Teenagers Moreover, YouTubers are usually about the same age as their audience,
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media platform, YouTubers have already achieved a status of biggest influencers with loyal audience to support them Therefore, with the enhancement in
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Youtubers very powerful and gives wide opportunities to govern audiences Some of the most important features of Youtube that influence on audiences'
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German part of Switzerland are influenced in their buying behavior by famous YouTubers give their audience the feeling that they have a word to say in what
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Considering all aspects, there is an opportunity for brands to reach an active, interested and engaged audience using a YouTuber influencer These influencers
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