SEO & Google AdWords Volunteer - American SPCC
The SEO & Google AdWords Assistant is an unpaid virtual volunteer position This role works closely with the American SPCC team to improve the likelihood that readers will discover our content through organic search and through our Google AdWords campaigns He/she will optimize content
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American SPCC is a 501(c)3 top-rated nonprofit charitable organization | www.americanspcc.org
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Description
The SEO & Google AdWords Assistant is an unpaid virtual volunteer position. This role works closely with the American SPCC team to improve the likelihood that readers will discover our content through organic search and through our Google AdWords campaigns. He/she will optimize content for online search by rewriting headlines, and developing strategies through researching keywords and recommending new areas of focus as well as assisting with various operations surrounding Google advertising. education initiatives. Predetermined issues promoted by American SPCC include, but are not limitedto: child abuse, child neglect, child sexual abuse, child exploitation, trafficking, bullying, cyberbullying,
domestic violence, foster care, child safety, shaken baby syndrome and positive parenting. This role is
crucial to spreading our message, and expanding our virtual reach and growing our community.Duties and Responsibilities
SEO & Google AdWords Volunteer expectations:
Employ best SEO practices and apply them to American SPCC online content material, including website, blogs, and newsletters. Review current AdWords campaigns, ads, and keywords. Respond to American SPCC team about content in progress or recently published. Daily/weekly Google AdWords account management - analyzing & optimizing ad campaigns. Revise SEO guidelines and performance, suggesting new strategies to improve performance. Research audience potential and targeting for SEO and Google keywords, craft alternate headlines, and launch campaigns (upon approval) to support these strategies. Recommend relevant topics and stories/blogs based on search-audience potential. Report results, findings and trending topics to American SPCC team. Monitor tools and help resolve errors and problems identified by google. Maintain and promote organization's image and reputation.SEO & Google AdWords Volunteer
American SPCC is a 501(c)3 top-rated nonprofit charitable organization | www.americanspcc.orgPage 2 of 3
Skills & Personal Traits
A strong interest and knowledge of SEO and audience development. Strong data analytics skills and adept at using Google AdWords/Analytics platforms. Proficient in use of Google AdWords keyword research tool and Google Trends. Creative, good editorial judgment, and an analytical mindset. Able to present clear, constructive feedback and recommendations. Passion and commitment for helping organizations achieve greater social impact. Excellent mathematical skills, exceptional organizational skills and attention to detail. Excellent oral communication, presentation and interpersonal skills.Works well independently and as part of a team.
Interest in advocating for children and raising awareness of child abuse and bullyingInterest in nonprofit sector.
Ability to adhere to deadlines and results focused.Qualifications
Working knowledge of SEO and Google Analytics tools.Certification in SEO and AdWords, a plus.
Term/Commitment
This position requires a minimum 3-month commitment for an average of 2-4 hours per week, which will be completed virtually in the SEO & Google AdWords Volunteer's own office or home. Position commitment is subject to renew and extension by agreement from both parties.Requirements
Please send completed application, along with three reference letters and a copy of resume or CV. PLEASE NOTE: If for some reason, your position requires you to be in direct contact with minor children, a personal background check will be required. No exceptions.Benefits and Recognition
This virtual position provides valuable experience for digital marketing, SEO, or digital mediastudents. Suited to individuals with a keen interest in the nonprofit sector or consultancy field, and
anyone dedicated to the positive physical, emotional, and intellectual development of children and youth in the United States. American SPCC is a 501(c)3 top-rated nonprofit charitable organization | www.americanspcc.orgPage 3 of 3
Our volunteers are highly valued members of the American SPCC team and contribute to making a advocacy, awareness, and education initiatives, and helping promote social change to end abuse. American SPCC will provide milestone acknowledgements and reference letters for all volunteers who successfully complete their volunteer placement.About American SPCC
American Society for the Positive Care of Children was founded in 2011 as a 501(c)(3) nonprofit charitable organization from the strong desire of one caring individual to make a difference in the lives of abused children in America. We believe that childhood should be fun for kids. A time to learn, be nurtured, and loved. Childhood often fatal. Millions of American children experience devastating childhoods, with long-termdebilitating effects. In America, children are being abused and dying every day. Child abuse, neglect,
exploitation, and bullying are at epidemic levels in the United States. Every day at American SPCC, we ask the question, what can we do to have a positive impact on the lives of children today, tomorrow, and in the future? American SPCC is devoted to promoting social change to end abuse, leading to a safer, healthier, and happier world for children. Through our advocacy, awareness, positive parenting, anti-bullying, and social media campaigns, we advocate for American children and raise public awareness to help end us, as we fight against the epidemic of child maltreatment, and bullying in America. Apply today! email: volunteer@americanspcc.orgquotesdbs_dbs8.pdfusesText_14