[PDF] Media 2dehandsbe / 2ememainbe MX Brussels Motorshow 2019



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Media MX

2dehands.be / 2ememain.be

Brussels Motorshow 2019

BE PRESENT ON THE BIGGEST AUTOMOTIVE WEBSITE IN BELGIUM DURING THE BIGGEST CAR EVENT OF THE YEARBRUSSELS MOTORSHOW 2019 OVERVIEW

Discover our packages

which target the 5 main target groups of car brands.

Millennials

Families

Luxury car buyers

Professionals

Motor Lovers

Packages based on

insites research.

Pick these packages

if you're looking for specific products.

Full Speed Package

Video Package

Impact Package

Native Package• Cars

Vans

Motors

Car brand

Car type

Car model

Car sellers

Purchase intent

and many more...• Millennials

Families

Luxury car buyers

Professionals

Motor Lovers

AUDIENCE PACKAGESGUARANTEED

OTHER PACKAGES

CPM OR CPC À LA CARTEPMP

RUN OF

AUTOMOTIVE AUDIENCESNON-GUARANTEED

Not found what

you're looking for with our packages?

We can o?er you

a tailormade proposal.

O?er valid from December 2018 to March 2019

Media MX

750.000

Standard IAB ROS targeted on cars

below 15K

485.000

Mobile Interscroller targeted

on City Cars

475.000

Native ad targeted on age 18-25

500.000

Billboard/Half Page/Interscroller/

3D Cube targeted on luxury car brands

500.000

Native ad targeted on luxury

categories (boats, houses...)

700.000

Standard IAB targeted on Cars +35K

1.000.000

Billboard/Half Page/Interscroller/

3D Cube targeted on vans

550.000

Standard IAB ROS targeted

on business categories

300.000

Billboard/Half Page/Interscroller/

3D Cube targeted on motors

800.000

Standard IAB ROS

targeted on motors

300.000

Native ad targeted on motors

Media value

€ 14.917

Net budget

€ 12.000

Impressions

1.710.000

Net CPM

€ 7,02Media value € 14.949

Net budget

€ 12.000

Impressions

1.725.000

Net CPM

€ 6,96Media value € 14.936

Net budget

€ 12.000

Impressions

1.700.000

Net CPM

€ 7,06Media value € 14.938

Net budget

€ 12.000

Impressions

1.550.000

Net CPM

€ 7,74Media value € 12.481

Net budget

€ 10.000

Impressions

1.400.000

Net CPM

€ 7,14

Conditions:

Valid for campaigns running from December 2018 until March 2019 No additional discounts on net rates and package prices MILLENNIALSFAMILIES WITH CHILDRENLUXURY CAR BUYERSPROFESSIONALSMOTOR LOVERS AUDIENCE PACKAGESDIRECT IO & PROGRAMMATIC GUARANTEED OFFER

500.000

Billboard/Half Page/Interscroller/

3D Cube targeted on Family Cars

525.000

Native ad targeted on family related

categories (Kids/Toys)

700.000

Standard IAB targeted on Cars 10-35K

20%

DISCOUNT

20%

DISCOUNT

20%

DISCOUNT

20%

DISCOUNT

20%

DISCOUNT

BRUSSELS

MOTORSHOW

OFFER

1.500.000

2 weeks Masthead

(100% SOV on Cars homepage)

8.000.000

Standard IAB impressions on

automotive section

2.500.000

Billboard/Half Page/Interscroller/3D Cube

impressions targeted on car brands or type

1.000.000

2 weeks Masthead

(100% SOV on Cars homepage)

230.000

Takeover on automotive

250.000

Billboard/Half Page/Interscroller/3D Cube

impressions targeted on car brands or type

1.030.000

Native ad targeted on

car brands or type

1.000.000

Native lead generator

on automotive

Media value

€ 100.469

Net budget

€ 50.000

Impressions

12.000.000

Net CPM

€ 4,17Media value € 15.969

Net budget

€ 12.000

Impressions

1.280.000

Net CPM

€ 9,38Media value € 28.452

Net budget

€ 20.000

Impressions

1.480.000

Net CPM

€ 13,51Media value € 16.012

Net budget

€ 12.000

Impressions

2.030.000

Net CPM

€ 5,91

Conditions:

Valid for campaigns running from December 2018 until March 2019 No additional discounts on net rates and package prices FULL SPEED PACKAGEVIDEOPACKAGEIMPACTPACKAGENATIVEPACKAGE

OTHER PACKAGES

25%

DISCOUNT

DIRECT IO & PROGRAMMATIC OFFER

1.180.000

Inread Video impressions

targeted on automotive

100.000

Interscroller video targeted on

car brands or type 50%

DISCOUNT

30%

DISCOUNT

25%

DISCOUNT

BRUSSELS

MOTORSHOW

OFFER Automotive Reach Targeting on automotive, vans or motors section

Net Net

Campaign

investmentMasthead on Cars

Homepage 485.000

impressions/weekLeaderboard/Medium

Rectangle/Skyscraper/

Mobile BannerBillboard /Half Page/

Interscoller/3D Cube/

InterstitialTakeoverInread VideoNative ad/lead

generator Gross

CPWNet

CPWDiscountGross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscount

7.500-15.000€

10.0009.000-10%6,255,31-15%

9,758,29-15%

23,5019,98-15%

12,5010,63-15%

75,95-15%

Automotive Targeting

Targeting on car brand or type

Net Net

Campaign

investmentLeaderboard/ Medium

Rectangle/ Skyscraper/

Mobile BannerBillboard / Half PageTakeoverInread VideoNative ad Gross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscount

7.500-15.000€

7,756,59-15%

1210,36-15%

3025,50-15%

15,5013,18-15%

8,757,44-15%

Automotive Intent

Targeting on model, price, contruction year, purchase and seller intent

Net Net

Campaign

investmentLeaderboard/ Medium

Rectangle/ Skyscraper/

Mobile BannerBillboard / Half PageTakeoverInread VideoNative ad Gross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscountGross

CPMNet

CPMDiscount

7.500-15.000€

97,25-15%

13,7511,69-15%

34,529,33-15%

1815,30-15%

108,18-15%

GUARANTEED (IO/PROGRAMMATIC GUARANTEED) OFFER

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