Customer relationship management general

  • How do we manage customer relations?

    15 Tips for Effective Customer Relationship Management

    1. Stay in touch.
      2. Make customer communications timely and relevant.
    2. Build a partnership
    3. Take your time
    4. Understand expectations
    5. Promise only what you can deliver
    6. Seek feedback
    7. Be responsive
    8. Be consistent

  • What is CRM in general?

    Customer relationship management (CRM) is a technology for managing all your company's relationships and interactions with customers and potential customers..

  • What is the basic concept of customer relationship management?

    CRM enables a business understand the needs and behavior of their customers.
    This allows them to identify the correct time to market their products to customers.
    The software gives ideas about the most lucrative customer groups to sales representatives..

  • What is the general of customer relationship management?

    CRM (customer relationship management) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle.
    The goal is to improve customer service relationships and assist with customer retention and drive sales growth..

  • CRM enables a business understand the needs and behavior of their customers.
    This allows them to identify the correct time to market their products to customers.
    The software gives ideas about the most lucrative customer groups to sales representatives.

What is a good book about Customer Relationship Management?

Jagdish N Sheth, Charles H

Kellstadt, Professor of Marketing, Goizueta Business School, Emory University, Atlanta, GA " [The authors'] key concern is the management of profitable customer relationships

This book provides a nice integration of cutting edge academic thinking and practical CRM strategy and implementation

Concrètement, l’outil informatique pallie aux problématiques soulevées par la gestion « traditionnelle » de la relation client,Customer Relationship Management (CRM) ensures that the ongoing relationship between your organization and its customers is always very valuable to everyone involved. That was easier to do in the past when an organization was expected to provide a product or service, and the rest was up to the customer.

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