Customer relationship management of zomato

  • What is Customer Relationship Management in supply chain management?

    Customer Relationship Management or CRM refers to several different aspects of the relationship between a business and its customers.
    CRM refers to the information technology or software that manages customer information, much like Supply Chain Management (SCM) software and SCM systems..

CRM Practices used by Zomato There are five ways by which Zomato's CRM initiative can turn around the customer chain: - It can help build a consumer database. this way, the system constantly and automatically updates. - It gathers information and helps the eatery owners get to know their consumer.

How did Zomato become a successful restaurant company?

Zomato introduced the concept of online restaurant discovery to the world, hence it had the first mover advantage, which enabled the company to quickly make a name for itself, as customers are always in search of something new

During the initial stages of launching their business, the founders focused less on making money

Is Zomato a customer centric company?

An example of Zomato’s customer-centric approach was seen during the beginning of the COVID-19 pandemic

When the nationwide lockdown was enforced, Zomato understood the plight of its customers and quickly expanded to not just food but even groceries

What is Zomato's business strategy?

Zomato’s business strategy is a well-orchestrated plan that includes several factors for the seamless operation of the application

Below are some of Zomato’s important elements 1

Zomato Value Proposition The company model Zomato offers its clients a selection of values

The aim of Zomato Zomato’s work is appreciated

When selecting multiple channels for content distribution

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