[PDF] entrepreneurship and small business management

215256

Edited by:

Hitesh Jhanji

ENTREPRENEURSHIP AND

SMALL BUSINESS MANAGEMENTEdited By

Hitesh Jhanji

Printed by

EXCEL BOOKS PRIVATE LIMITED

A-45, Naraina, Phase-I,

New Delhi-110028

for

Lovely Professional University

Phagwara

SYLLABUS

Entrepreneurship and Small Business Management

Objectives:

1. To enable students understand entrepreneurship, its relevance and import

ance in the 21st century.

2. To enable students understand how to become an entrepreneur.

3. To enable students understand the role of entrepreneurial leadership pla

ys in the nurturing and growth of a startup.

4. To enable students understand the importance of small business managemen

t.

Sr. No. Topics

1. Entrepreneurship: meaning, importance of entrepreneurship, concepts, Characteristics, classifications of entrepreneurship,

problems faced by entrepreneurs in India.

2. Entrepreneur v/s intrapreneur, entrepreneurial models, Legal issues for Entrepreneur: Intellectual property rights:

Copyrights, Trademarks, Trade secrets, Patents.

3. Women Entrepreneurs, working environment, challenges in the path of women entrepreneurs, empowerment, Grassroots

entrepreneurs through self help groups (SHG).

4. Building the business plan- Feasibility study: Setting up of Small business enterprises,

5. Financial Considerations: Basic financial statements, Managing Cash Flows, Preparation of projected financial statements,

Applications of Business ratios, Sources of finance: Debt and Equity.

6. Marketing: Marketing considerations- selecting the target market, market strategy. Pricing strategies and marketing of

services, export marketing.

7. Production management in Small business: production and material management, Break even analysis.

8. HRM in Small business: Importance of HRM, HRD, Industrial relations, labour laws, pollution control laws.

9. Institutions supporting small business enterprises: Introduction, Central level institutions, state level institutions, other

agencies.

10. Sickness in small business enterprises: Definition and status of Sickness of SSI's in India, causes of sickness, Symptoms and

cure of sickness.

CONTENT

Unit 1:Entrepreneurship A world of Opportunity

Hitesh Jhanji, Lovely Professional University

1 Unit 2:Classifications and Models of Entrepreneurship

Hitesh Jhanji, Lovely Professional University

17

Unit 3:Entrepreneur v/s Intrapreneur

Hitesh Jhanji, Lovely Professional University

33

Unit 4:Legal Issues for Entrepreneur

Gopika Juneja, Lovely Professional University

47

Unit 5:Women Entrepreneurship

Hitesh Jhanji, Lovely Professional University

62
Unit 6:Grassroots Entrepreneurs through Self-Help Groups

Hitesh Jhanji, Lovely Professional University

74

Unit 7:Building the Business Plan

Hitesh Jhanji, Lovely Professional University

86

Unit 8;Setting up a Small Business Enterprise

Hitesh Jhanji, Lovely Professional University

107

Unit 9:Financial Considerations

Manpreet Kaur, Lovely Professional University

123

Unit 10:Marketing Considerations

Hitesh Jhanji, Lovely Professional University

146

Unit 11:Production Management

Hitesh Jhanji, Lovely Professional University

159

Unit 12:HRM in Small Business

Amit Kumar Sharma, Lovely Professional University

174
Unit 13:Institutions Supporting Small Business Enterprises

Hitesh Jhanji, Lovely Professional University

189

Unit 14:Sickness in Small Business Enterprises

Manpreet Kaur, Lovely Professional University

206
LOVELY PROFESSIONAL UNIVERSITY 1Unit 1: Entrepreneurship: A world of Opportunity NotesUnit 1: Entrepreneurship: A world of OpportunityCONTENTS

Objectives

Introduction

1.1 Meaning of Entrepreneurship

1.2 Importance of Entrepreneurship

1.3 Concepts: Entrepreneur and Entrepreneurship

1.4 Characteristics of an Entrepreneur

1.5 Factors Influencing Entrepreneurship

1.6 Summary

Edited by:

Hitesh Jhanji

ENTREPRENEURSHIP AND

SMALL BUSINESS MANAGEMENTEdited By

Hitesh Jhanji

Printed by

EXCEL BOOKS PRIVATE LIMITED

A-45, Naraina, Phase-I,

New Delhi-110028

for

Lovely Professional University

Phagwara

SYLLABUS

Entrepreneurship and Small Business Management

Objectives:

1. To enable students understand entrepreneurship, its relevance and import

ance in the 21st century.

2. To enable students understand how to become an entrepreneur.

3. To enable students understand the role of entrepreneurial leadership pla

ys in the nurturing and growth of a startup.

4. To enable students understand the importance of small business managemen

t.

Sr. No. Topics

1. Entrepreneurship: meaning, importance of entrepreneurship, concepts, Characteristics, classifications of entrepreneurship,

problems faced by entrepreneurs in India.

2. Entrepreneur v/s intrapreneur, entrepreneurial models, Legal issues for Entrepreneur: Intellectual property rights:

Copyrights, Trademarks, Trade secrets, Patents.

3. Women Entrepreneurs, working environment, challenges in the path of women entrepreneurs, empowerment, Grassroots

entrepreneurs through self help groups (SHG).

4. Building the business plan- Feasibility study: Setting up of Small business enterprises,

5. Financial Considerations: Basic financial statements, Managing Cash Flows, Preparation of projected financial statements,

Applications of Business ratios, Sources of finance: Debt and Equity.

6. Marketing: Marketing considerations- selecting the target market, market strategy. Pricing strategies and marketing of

services, export marketing.

7. Production management in Small business: production and material management, Break even analysis.

8. HRM in Small business: Importance of HRM, HRD, Industrial relations, labour laws, pollution control laws.

9. Institutions supporting small business enterprises: Introduction, Central level institutions, state level institutions, other

agencies.

10. Sickness in small business enterprises: Definition and status of Sickness of SSI's in India, causes of sickness, Symptoms and

cure of sickness.

CONTENT

Unit 1:Entrepreneurship A world of Opportunity

Hitesh Jhanji, Lovely Professional University

1 Unit 2:Classifications and Models of Entrepreneurship

Hitesh Jhanji, Lovely Professional University

17

Unit 3:Entrepreneur v/s Intrapreneur

Hitesh Jhanji, Lovely Professional University

33

Unit 4:Legal Issues for Entrepreneur

Gopika Juneja, Lovely Professional University

47

Unit 5:Women Entrepreneurship

Hitesh Jhanji, Lovely Professional University

62
Unit 6:Grassroots Entrepreneurs through Self-Help Groups

Hitesh Jhanji, Lovely Professional University

74

Unit 7:Building the Business Plan

Hitesh Jhanji, Lovely Professional University

86

Unit 8;Setting up a Small Business Enterprise

Hitesh Jhanji, Lovely Professional University

107

Unit 9:Financial Considerations

Manpreet Kaur, Lovely Professional University

123

Unit 10:Marketing Considerations

Hitesh Jhanji, Lovely Professional University

146

Unit 11:Production Management

Hitesh Jhanji, Lovely Professional University

159

Unit 12:HRM in Small Business

Amit Kumar Sharma, Lovely Professional University

174
Unit 13:Institutions Supporting Small Business Enterprises

Hitesh Jhanji, Lovely Professional University

189

Unit 14:Sickness in Small Business Enterprises

Manpreet Kaur, Lovely Professional University

206
LOVELY PROFESSIONAL UNIVERSITY 1Unit 1: Entrepreneurship: A world of Opportunity NotesUnit 1: Entrepreneurship: A world of OpportunityCONTENTS

Objectives

Introduction

1.1 Meaning of Entrepreneurship

1.2 Importance of Entrepreneurship

1.3 Concepts: Entrepreneur and Entrepreneurship

1.4 Characteristics of an Entrepreneur

1.5 Factors Influencing Entrepreneurship

1.6 Summary