[PDF] MMS_MBSpdf - Pune University

210962

M.M.S./M.B.S. (Semester - I) Examination, 2010

101 : INTERNATIONAL BUSINESS MANAGEMENT

(2005 Pattern) (Old)

Time : 3 HoursMax. Marks : 60

Instructions :1) Q. No. 6 (Case Study) is compulsory.

2) Answer any three questions from remaining questions.

3)All questions carry equal marks.

1. Explain Adam Smith's theory of absolute advantage. How does Ricardo's theory

of comparative advantage differ from theory of absolute advantage ?

2. "The whole universe is a potential market for your products". Disc

uss the various market entry strategies that need to be evolved to exploit this potentia l.

3. What are the barriers to international trade ? List and explain all the

types of barriers to international trade.

4. Explain the functions of WTO. Describe the dispute resolution mechanism

of WTO.

5. Write short notes on (any three) :

a) TRIPS and TRIMS b) Types of LIC's c) Asian Development Bank (ADB) d) Globalisation e) Cultural Risk in International Business.

P.T.O.

6. Case study.

CASE

Mahindra & Mahindra

Mahindra & Mahindra (M & M) is a major player in the tractor and certa in segments of the automobile market in India. After an impressive growth for a few years, the tractor market in India has been stagnating during 1998-1999 to 2000-200 1. M & M has been selling its tractors and utility vehicles in foreign mark ets including USA. Some of the components for its products have been sourced from abro ad. M & M has a 100 per cent subsidiary in USA, Mahindra USA, with a strong network of 100 dealers. Mahindra has a five per cent market share in the US market in the 20-30 horse power (HP) range. As a part of the strategy aimed at building a global supply chain, Mahin dra USA has signed a memorandum of understanding (MoU) with the Korean tractor major Tong Yang, a part of the $ 2 billion Tong Yang Moolsam group, according to which Mahindra will source high horse power (mostly 25-40 hp range) an d sell them around the world under the M & M brand name. To start with, the premium range of tractors will be sold in the US. M & M's current tractor range is more utility-oriented and lacks the aesthetic appeal that Tong Yang's tractors have, a must for a strong presence in the US market.

Questions

1) What are the advantages and disadvantages of global sourcing ?

2) How will the foreign market expansion help M & M ?

3) How does the strategic alliance with Tong Yang benefit M & M ?

4) What are the possible risks of the alliance ? How can they be overcome/

minimised ?

B/II/10/100

???????[3879] - 204

M.M.S./M.B.S. (Semester - II) Examination, 2010

(Computer Specialization)

202(C) : BUSINESS APPLICATIONS

(2008 Pattern) (New)

Time : 3 HoursMax. Marks : 70

Instructions :i) Attempt any seven questions.

ii)All questions carry equal marks.

1. Explain warehouse management process in detail. Draw layout of delivery

challan and Gate pass.10

2. Explain CRM process in detail. Draw database layout for storing customer

information.10

3. Explain stepwise process of preparation of Trial Balance with suitable example.10

4. Explain how attendance and leave management is done. Draw layout of a Pa

yslip.10

5. Explain with example explosion of Bill of Material.10

6. What is labour efficiency ? How it is calculated ? Draw layout of Job Ca

rd.10

7. State various issues related to implementation of ERP software in small

scale industry.10

8. Write short notes on any two :(2×5=10)

a) Master Production Schedule

M.M.S./M.B.S. (Semester - I) Examination, 2010

101 : INTERNATIONAL BUSINESS MANAGEMENT

(2005 Pattern) (Old)

Time : 3 HoursMax. Marks : 60

Instructions :1) Q. No. 6 (Case Study) is compulsory.

2) Answer any three questions from remaining questions.

3)All questions carry equal marks.

1. Explain Adam Smith's theory of absolute advantage. How does Ricardo's theory

of comparative advantage differ from theory of absolute advantage ?

2. "The whole universe is a potential market for your products". Disc

uss the various market entry strategies that need to be evolved to exploit this potentia l.

3. What are the barriers to international trade ? List and explain all the

types of barriers to international trade.

4. Explain the functions of WTO. Describe the dispute resolution mechanism

of WTO.

5. Write short notes on (any three) :

a) TRIPS and TRIMS b) Types of LIC's c) Asian Development Bank (ADB) d) Globalisation e) Cultural Risk in International Business.

P.T.O.

6. Case study.

CASE

Mahindra & Mahindra

Mahindra & Mahindra (M & M) is a major player in the tractor and certa in segments of the automobile market in India. After an impressive growth for a few years, the tractor market in India has been stagnating during 1998-1999 to 2000-200 1. M & M has been selling its tractors and utility vehicles in foreign mark ets including USA. Some of the components for its products have been sourced from abro ad. M & M has a 100 per cent subsidiary in USA, Mahindra USA, with a strong network of 100 dealers. Mahindra has a five per cent market share in the US market in the 20-30 horse power (HP) range. As a part of the strategy aimed at building a global supply chain, Mahin dra USA has signed a memorandum of understanding (MoU) with the Korean tractor major Tong Yang, a part of the $ 2 billion Tong Yang Moolsam group, according to which Mahindra will source high horse power (mostly 25-40 hp range) an d sell them around the world under the M & M brand name. To start with, the premium range of tractors will be sold in the US. M & M's current tractor range is more utility-oriented and lacks the aesthetic appeal that Tong Yang's tractors have, a must for a strong presence in the US market.

Questions

1) What are the advantages and disadvantages of global sourcing ?

2) How will the foreign market expansion help M & M ?

3) How does the strategic alliance with Tong Yang benefit M & M ?

4) What are the possible risks of the alliance ? How can they be overcome/

minimised ?

B/II/10/100

???????[3879] - 204

M.M.S./M.B.S. (Semester - II) Examination, 2010

(Computer Specialization)

202(C) : BUSINESS APPLICATIONS

(2008 Pattern) (New)

Time : 3 HoursMax. Marks : 70

Instructions :i) Attempt any seven questions.

ii)All questions carry equal marks.

1. Explain warehouse management process in detail. Draw layout of delivery

challan and Gate pass.10

2. Explain CRM process in detail. Draw database layout for storing customer

information.10

3. Explain stepwise process of preparation of Trial Balance with suitable example.10

4. Explain how attendance and leave management is done. Draw layout of a Pa

yslip.10

5. Explain with example explosion of Bill of Material.10

6. What is labour efficiency ? How it is calculated ? Draw layout of Job Ca

rd.10

7. State various issues related to implementation of ERP software in small

scale industry.10

8. Write short notes on any two :(2×5=10)

a) Master Production Schedule