CLEARING UP MISCONCEPTIONS ABOUT GOOGLE'S AD TECH
5 mai 2020 Google designed its Ad Manager product to favor its own ad auction by letting it see bids generated by rival auctions and then outbid them.
Google Report from Daniel Bitton and Stephen Lewis ( May )
Decision 21-D-11 of 7 June 2021 regarding practices implemented
7 juin 2021 competition between the different bidding platforms. ... (formerly DoubleClick Bid Manager "DBM") and Google Ads (formerly Google AdWords).
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Google/ DoubleClick REGULATION (EC) No 139/2004 MERGER
11 mars 2008 management and reporting technology worldwide to website publishers ... takes into account the price that each advertiser bids for each ...
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