[PDF] D7.3 – PESTLE Analysis Dec 29 2017 PESTLE Analysis

What is PESTEL analysis?

PESTEL analysis is a framework or tool used to analyse and monitor the external environment factors which have an impact on an organisation. The result of which is used to identify threats and weaknesses, strengths and opportunities which can be considered or used in a SWOT analysis. What does PESTEL mean?

How to add Pestel factors to a PPT?

Add the pestel factors in your pestel analysis ppt. Then, you can add your findings against each pestel factor using the text box. From the Insert menu, go to the Text section and click the Text Box and place it against each pestel factor. Pestel analysis is a proven tool to identify the impacts of external factors at the marketing level.

What is PESTEL framework?

PESTEL stands for Political, Economic, Social, Technology, Legal, and Environment. It is a framework to analyze an organization’s status against all six factors and how they impact business from the outside. PESTEL aims to give concrete and clear analysis methodology for decision makers.

What are the different types of Pestel?

However, throughout the years people have expanded the framework with factors such as Demographics, Intercultural, Ethical and Ecological resulting in variants such as STEEPLED, DESTEP and SLEPIT. In this article, we will stick simply to PESTEL since it encompasses the most relevant factors in general business.